Marketing Administrator

Marketing Administrator
Oxford, UK | Full-Time, Permanent | 32,000 - 40,000 per annum


Job Description
The Marketing Administrator is responsible for supporting the marketing team by managing day-to-day marketing operations and implementing strategic marketing campaigns. You will help execute marketing plans across digital platforms and traditional media, track performance metrics, and provide administrative support to ensure the smooth execution of projects. A strong understanding of digital marketing techniques such as SEO, social media management, and content marketing is essential. The role requires someone who is detail-oriented, able to manage multiple projects, and stay updated on the latest marketing trends such as influencer marketing, customer segmentation, and data-driven marketing strategies.

Key Responsibilities
Assisting in the execution of marketing campaigns across multiple platforms, including digital and print media.
Monitoring marketing performance metrics and reporting on the success of campaigns using Google Analytics and other tools.
Collaborating with the sales and product teams to ensure marketing efforts align with business goals.
Managing social media accounts and scheduling posts using content management tools like Hootsuite or Buffer.
Conducting market research to identify target audiences, trends, and competitor strategies.
Coordinating with external vendors, such as graphic designers and copywriters, to deliver creative assets.
Assisting with email marketing campaigns, including list segmentation, A/B testing, and performance tracking.
Supporting influencer marketing initiatives and brand partnerships to boost brand awareness.
Required Skills
Digital Marketing SEO Content Creation Market Research Social Media Management Email Marketing Google Analytics Influencer Marketing Marketing Automation PPC (Pay-Per-Click) Advertising Google Ads Facebook Ads A/B Testing Lead Generation Conversion Rate Optimization (CRO) Content Management Systems (CMS) HubSpot Marketing Funnels Customer Segmentation Data-Driven Marketing Copywriting
Benefits
25 days holiday per year plus bank holidays
Flexible working hours and hybrid work environment
Private healthcare
Professional development opportunities
Team social events and wellness programs