E-Campaign Manager
SKILLS
FULL DESCRIPTION
E-Campaign Manager
[Employer hidden — sign up to reveal] is seeking an E-Campaign Manager to plan and execute digital journeys across web and email. This hybrid role is open to candidates in the UK, Germany, Spain, Italy, and France.
- Location: Watford, United Kingdom (and other European locations)
- Workplace: Hybrid
- Job Function: Marketing & Communication
- Requisition ID: 466
Your Mission
The E-Campaign Manager is responsible for the planning, coordination and partial ownership of digital journeys across [Employer hidden — sign up to reveal]'s websites and email channels. This includes the end-to-end implementation of campaign assets, optimisation of content flows, and proactive contribution to journey and conversion improvements. The role serves as a bridge between strategy and execution, supports junior colleagues, and works cross-functionally with CRM specialists, analytics, products and UX teams to ensure the best possible customer experience.
What You Will Do
- Coordinate and execute cross-channel journeys (email & web) for marketing campaigns and product promotions, including messaging, scheduling, content setup and testing.
- Take operational ownership of key journey segments (e.g. product campaigns, ecommerce promos, lead-nurturing flows).
- Collaborate with UX, SEO and analytics to review journey performance and recommend tactical optimisations.
- Work closely with the Manager E-Campaigns and contribute to content calendars, campaign logic and customer segmentation strategies.
- Ensure all campaign components (e.g. banners, landing pages, CMS emails) are aligned and technically accurate.
- Lead content handover and QA processes with agencies and internal creative partners.
- Support A/B and personalisation initiatives; document learnings and test outcomes.
- Serve as a go-to person for content publishing and campaign implementation across CMS and email platforms.
What You Will Bring
- 3-5 years of experience in digital marketing, email campaigns, or web content coordination.
- Deep understanding of web/email ecosystems and campaign workflows.
- Advanced experience using SAP Hybris and Amplience as a CMS (or similar enterprise-level content management platforms) for website content implementation and localisation.
- Proficient in Adobe Campaign (or similar enterprise-level marketing automation platforms) including journey configuration, testing and performance review.
- Solid grasp of campaign analytics, tagging, tracking and test planning.
- Experience working in international or matrixed environments.
- Excellent project coordination skills; comfortable managing multiple projects in parallel.
- Analytical thinking, structured working style and ownership mentality.
- Team collaboration, proactivity and stakeholder communications skills.
- Bachelor’s degree in Marketing, Digital Media, or a comparable field.
What We Offer
Our benefits include a strong contributory pension plan, private healthcare, life cover, gym membership, an Employee Assistance Programme, employee discounts on [Employer hidden — sign up to reveal] and Seiko products, and more. [Employer hidden — sign up to reveal] promotes hybrid working, with a minimum of 25 days holiday per year. [Employer hidden — sign up to reveal] is an equal opportunity employer committed to diversity and inclusion. If you require additional assistance, please email [Employer hidden — sign up to reveal].