About the role

This is a fast-paced, real-time publishing role for someone obsessed with sport, social media, and internet culture.

You’ll combine sharp editorial instincts with strong platform knowledge to identify, create and distribute high-performing content overnight, ensuring [Employer hidden — sign up to reveal] leads the conversation across football, F1, boxing, UFC and beyond.

What the opportunity looks like

• Monitoring the overnight sports news cycle, fixtures, and social landscape to identify breaking stories, viral clips and emerging fan conversations.
• Writing and publishing fast-turnaround sports articles that reflect [Employer hidden — sign up to reveal]’s tone of voice and editorial standards.
• Packaging content for maximum social performance, including writing headlines, captions and selecting thumbnails.
• Scheduling and publishing content across Facebook, Instagram, X/Twitter and other platforms.
• Identifying viral moments from live games, press conferences, interviews and fan reactions.
• Spotting opportunities for follow-ups, explainers and original angles on major sporting stories.
• Using tools such as Google Trends, social platforms, forums and fan communities to source stories.
• Monitoring performance (traffic, engagement, shares) and using data to optimise content output.
• Working closely with [Employer hidden — sign up to reveal] editors and the wider [Employer hidden — sign up to reveal] team to ensure seamless overnight coverage and strong handover into the day shift.
• Contributing ideas for original formats, franchises and reactive sports content that resonate with a global audience.
• Maintaining high editorial standards, accuracy and legal awareness while working at speed.
• Acting as a brand ambassador for [Employer hidden — sign up to reveal], balancing engagement with authenticity and audience trust.

Skills and experience we'd like you to have

• Experience in digital journalism, social publishing or a fast-paced newsroom environment.
• A strong understanding of major social platforms and how content performs on each (Facebook, Instagram, TikTok, X).
• Deep knowledge of sport across key verticals (football, F1, boxing, MMA, etc.) and the global sports calendar.
• Excellent knowledge of internet culture, fan communities and viral content trends.
• Proven ability to identify high-performing stories with strong audience potential.
• Strong writing skills with the ability to produce accurate, engaging content quickly.
• A data-led mindset, with experience using analytics to inform editorial decisions.
• Ability to work independently overnight while maintaining communication with the wider team.
• Strong attention to detail, editorial judgement and legal awareness.

Why join us?

[Employer hidden — sign up to reveal] Group is one of the world’s largest and most engaged social publishers, reaching millions of young people globally every day.

At [Employer hidden — sign up to reveal], you’ll be at the heart of global sports culture—shaping conversations, breaking stories, and delivering content to a passionate audience of fans around the world.

This freelance role offers the opportunity to:

• Work at the forefront of sport and internet culture
• Play a key role in a 24/7 global publishing operation
• Have real impact on content performance and audience growth
• Collaborate with one of the most dynamic editorial teams in digital media

At [Employer hidden — sign up to reveal] Group we've rolled out blended working which means the majority of departments across the business (including London, Manchester and International offices) work from home and the offices on a weekly basis.

[Employer hidden — sign up to reveal] Group is an equal opportunities employer. We are determined to create a diverse group at all levels of our company and we welcome all members of the community to apply for openings with us.

Department: Editorial | Locations: Manchester | Remote status: Hybrid