GTM Systems Engineer (m/f/d)
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FULL DESCRIPTION
GTM Systems Engineer (m/f/d)
[Employer hidden — sign up to reveal] is hiring a fully remote GTM Systems Engineer to own the commercial technology stack, including Salesforce CRM/CPQ, Gong, and other GTM tools. The role requires 5+ years Salesforce development experience and involves CRM ownership, stack management, data integrity, reporting, automation, and cross-functional partnership within the Revenue Operations function.
About the Role
As a GTM Systems Engineer at [Employer hidden — sign up to reveal], you will own the commercial technology stack that powers our go-to-market motion. This is not a narrow ticket-taking CRM role. It is a high-impact, senior individual contributor position that sits at the intersection of systems architecture, sales process design, and operational discipline.
You will serve as the primary technical owner of our GTM tooling, covering everything from CRM administration and lifecycle configuration to outbound automation, data integrity, and reporting infrastructure. You'll be the connective tissue between Sales, Marketing, Finance, Customer Success, and Analytics, ensuring that our commercial systems are clean, scalable, and built to support durable growth.
This role is fully remote and reports into the Revenue Operations function.
Key Responsibilities
- CRM Ownership & Lifecycle Configuration: Own end-to-end Salesforce CRM administration, including objects, fields, validation rules, page layouts, flows, permission sets, and reporting frameworks. Configure and maintain lifecycle models across enterprise new business, partner and referral-driven opportunities, and customer expansion motions. Define and enforce stage entry/exit criteria to reduce pipeline ambiguity and stalling. Maintain territory and account ownership routing logic across SDRs, AEs, Partnerships, and CS teams. Serve as the primary technical owner of Salesforce CPQ, including product catalog, pricing rules, and quote configuration.
- GTM Stack Management: Administer and maintain a modern GTM stack, including Salesforce CRM and CPQ, Gong (end-to-end ownership), Aircall, Clay, sales engagement platforms (e.g. Outreach, Salesloft), marketing automation, Highspot, Docusign, Calendly, Klue, Qualified, Responsive.io, and other commercial tools. Ensure clean, reliable data flows between systems and eliminate manual reconciliation. Serve as the go-to access and configuration owner across the GTM tool ecosystem. Maintain clear documentation of system architecture, integrations, and workflows.
- Data Integrity & Territory Hygiene: Own GTM account and territory data quality, including duplicate management, geo/postal-code accuracy, and AAHOA/vertical lists. Maintain enrichment workflows to keep account and contact records current and actionable for sales reps. Establish validation guardrails and automation to reduce manual data entry and hygiene burden. Support lead source and channel attribution integrity across inbound, outbound, partner, and community channels.
- Reporting, Dashboards & Forecasting Infrastructure: Build and maintain dashboards for pipeline health and velocity, conversion rates, partner-sourced contribution, and forecast accuracy. Serve as operational POC for Salesforce and Gong dashboards used by commercial and BD teams. Reduce spreadsheet dependency across commercial leadership. Support forecasting models and quota visibility infrastructure in partnership with RevOps and FP&A.
- Automation & Integrations: Design and build scalable automation using Salesforce Flows, Apex, and API/iPaaS solutions to support process efficiency across the revenue org. Implement and maintain integrations between Salesforce and the broader GTM stack using REST APIs, webhooks, and middleware. Support outbound automation logic and enrichment workflows within Clay. Lead or co-lead key migration and integration projects from scoping through launch.
- Cross-Functional Partnership & Governance: Partner closely with Sales, Marketing, Finance, Customer Success, Analytics, and Product to ensure systems reflect evolving business needs. Triage and resolve GTM tooling access and configuration requests. Establish and enforce governance frameworks for data privacy, GDPR compliance, and internal data policies. Contribute to architectural decisions, code and design reviews, and documentation.
Requirements
- 5+ years of hands-on Salesforce development and administration experience, including Apex, Flows, LWC, SOQL, and Salesforce APIs
- Salesforce Administrator certification required; CPQ Specialist or System Architect certifications strongly preferred; Developer I & II, Application Architect, or Technical Architect certifications a plus
- Demonstrated experience managing a modern GTM stack including tools such as Gong, Clay, Aircall, and sales engagement platforms
- Strong understanding of commercial lifecycle modeling, pipeline management, and revenue operations fundamentals
- Experience building automation and routing logic that reduces friction for sales teams
- Proficiency with Salesforce DevOps practices including CI/CD pipelines, version control (Git), and automated testing; Copado experience a plus
- Comfort working with JavaScript, Python, REST/JSON/XML, and consuming or building web service integrations
- Strong analytical skills, high attention to detail, and a bias toward clean, well-documented systems
- Exceptional communicator who can translate complex technical concepts to non-technical stakeholders and align systems work to business outcomes
- High ownership mentality with a builder's instinct; you find the gaps and close them before being asked
What's in it for you?
Global benefits include participation in company share program, best-in-class parental leave (6 months fully paid for primary caregivers, 2 months for secondary), unlimited paid holiday, work from anywhere policy, relocation options after 1 year, monthly EDGE time, flexible hybrid working, home office setup budget, monthly working-from-home and healthcare allowances. Local benefits tailored to each location.
About [Employer hidden — sign up to reveal]
[Employer hidden — sign up to reveal] has been transforming hospitality since 2012. What began in a single hotel in Prague now powers thousands of hotels around the world. Ranked 24th in the FT 1000 list of fastest-growing European companies in 2021, [Employer hidden — sign up to reveal] has been recognized as Best PMS at HotelTechAwards multiple times. [Employer hidden — sign up to reveal] is an equal opportunities employer and welcomes people of all backgrounds.
How to Apply
If our mission, values and Life at [Employer hidden — sign up to reveal] sound like your kind of place, we’d love to hear from you. Apply via the [Employer hidden — sign up to reveal] careers page. For any support during the application process, contact [Employer hidden — sign up to reveal].