Marketing Executive

Purpose of Role

Reporting to the Marketing Manager, the Marketing Executive plays a key role in delivering high-quality marketing activity that drives brand awareness, supports lead generation, and enables sales across [Employer hidden — sign up to reveal]’ programme portfolio. This role is responsible for supporting the management and optimisation of key marketing channels and assets within agreed plans and priorities, ensuring consistency, quality and effectiveness across all outputs. The Marketing Executive will lead on day-to-day marketing execution and take ownership of smaller campaigns end-to-end, while supporting larger strategic initiatives across product marketing, content and events.

Key Responsibilities

• Develop, update and manage marketing assets and collateral, ensuring consistency, accuracy and alignment with brand and messaging.
• Update website content, including blog publishing and ongoing optimisation to support SEO and user experience.
• Deliver marketing campaigns end-to-end, from planning through to execution and performance tracking, within agreed priorities.
• Support the delivery of larger campaigns and go-to-market initiatives, contributing to campaign planning, execution and optimisation.
• Create and support a range of content marketing activities, including case studies, learner and employer stories, and multimedia content.
• Support product marketing and sales enablement activity, helping to develop messaging, materials and campaign assets.
• Conduct competitor and market research to inform marketing activity and positioning.
• Support event marketing activity, including webinars and virtual sessions.
• Manage shared inboxes, including LinkedIn enquiries, ensuring timely and professional responses.
• Collaborate closely with internal stakeholders, particularly Sales, to ensure alignment and maximise impact.

Requirements

• Strong design and content creation skills, including experience with Canva (essential) and Adobe Suite (desirable).
• Experience creating and editing visual content (images and video).
• Experience with CMS platforms and web analytics tools (e.g. Squarespace, GA4).
• Confident communicator with solid copywriting skills and strong attention to detail.
• Good understanding of SEO and website best practices.
• Familiarity with CRM and marketing tools such as HubSpot and Salesforce.
• Experience supporting or delivering marketing campaigns across multiple channels.
• Interest in developing broader marketing skills, particularly in campaign ownership and performance.
• Experience or interest in government-funded learning programmes, especially apprenticeships, or EdTech (advantageous).
• Demonstrates commitment to our values and expected behaviours.

Benefits

• 25 days holiday plus bank holidays
• Extra day of holiday for every year of service up to 3 years
• Home working/flexible working
• Receive a company Apple MacBook
• Workplace pension with 4% employer's contribution
• Buy holiday entitlement
• Discretionary company wellbeing days
• Head Office near Vauxhall/Stockwell with free tea and coffee
• Quarterly prizes for top performers in the business
• Regular social events, including Summer and Christmas parties

For further information about [Employer hidden — sign up to reveal], our Company Values and Staff Benefits please visit our website: [Employer hidden — sign up to reveal]

[Employer hidden — sign up to reveal] is Highly Rated by Ofsted. Our people are key to our success, and we have created a unique high-performance culture that is supportive, inclusive and empowers our team to take ownership for their work.

[Employer hidden — sign up to reveal] is also a Certified B Corp. Our B Corp status reflects our commitment to meeting the highest standards of social and environmental performance, public transparency, and legal accountability to balance profit and purpose. As a B Corp we are helping to accelerate a global culture shift to redefine success in business and build a more inclusive and sustainable economy. For further information visit: https://www.bcorporation.net/en-us/find-a-b-corp/company/ldn-apprenticeships

We are unable to reply to every applicant. Therefore, if you do not hear from us within 28 days of your application, we have made the decision not to take your application to the next stage.

[Employer hidden — sign up to reveal] is committed to safeguarding and promoting the welfare of our learners. A copy of our Safeguarding Policy and Safer Recruitment Policy can be found on our website.

This post is exempt from the Rehabilitation of Offenders Act (ROA) 1974.

We value diversity and are strongly committed to providing equal employment opportunities for all employees and applicants.

If you're ready to make a meaningful impact and join a growing organisation, we’d love to hear from you.