Job Overview

The Pan-European Accounts Sales Director is a senior commercial leader responsible for driving sustainable, profitable growth across strategic pan-European accounts. The role acts as the strategic trade-union between internal functions and key European customers, ensuring full alignment between brand strategy, GTM execution, product roadmap, and commercial performance. This position guarantees that strategic accounts are managed with a unified, cross-functional, and long-term vision — elevating partnerships from transactional relationships to true strategic collaborations.

Key Accountabilities

• Lead the long-term commercial strategy for Pan‑European key accounts by designing and executing 3–5‑year growth roadmaps aligned with EMEA and global brand objectives.
• Ensure seamless, consistent execution across all European markets while elevating executive‑level relationships through structured Top‑to‑Top governance.
• Act as the central strategic connector across multiple departments internally and externally, translating brand priorities into tailored commercial plans and ensuring full internal alignment. Internal: Sales, Marketing, Merchandising, Product, Customer Service, Operations, Demand Planning, Finance, and Supply Chain. External: Strategic Pan-European accounts, Buying Directors, CEOs, Commercial Directors, Merchandising & Planning teams.
• Drive sustainable business growth by delivering revenue, margin, and market share while proactively anticipating risks and opportunities.
• Ensure operational excellence through accurate forecasting, disciplined inventory management - in collaboration with Demand Planning, and flawless execution of seasonal go‑to‑market processes.
• Build strong strategic partnerships by negotiating annual agreements, leading Joint Business Planning, and alignment on impactful marketing activations.
• Shape winning commercial strategies through effective segmentation, assortment alignment with merchandising team, and coordinated execution across Key Account Managers and regions.
• Strengthen organizational capability and cross‑functional alignment by fostering a performance-driven culture and contributing to broader European initiatives.
• Inspire and empower teams by modelling strong leadership, driving collaboration, and creating an environment where people grow, feel supported, and consistently deliver their best.

Knowledge, Skills and Abilities Required

• Passionate about empowering and growing people and learning & development.
• Extensive senior sales leadership experience within footwear, fashion or performance industries.
• Proven track record of managing Pan-European or Global Key Accounts.
• Demonstrated experience in full P&L ownership and complex negotiation environments.
• Strong understanding of GTM frameworks, segmentation strategies, and marketplace dynamics.
• Strategic mindset with the ability to connect long-term brand vision with short-term execution.
• Executive-level communication and influencing skills.
• Strong financial acumen and analytical capability.
• Fluency in English; additional European languages are a plus (French/German).
• Act as a role model for the team.
• Providing leadership in navigating organizational dynamics, stakeholder interests, and change initiatives.

KPIs

• Revenue growth across Pan-European accounts
• Gross margin achievement
• Market share evolution
• Forecast accuracy and inventory health
• Successful execution of Joint Business Plans
• Internal alignment and cross-functional effectiveness
• Team motivation and empowerment

Working Conditions

We are open to this role being based from any of our EU hubs. Frequent international travel required.

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