Your Role

As Regional Marketing Manager, this role plays a pivotal part in bringing our [Employer hidden — sign up to reveal] 2030 strategy to life across our regions. You will translate this vision into tailored, location specific marketing and business development activation plans. These plans will harness each local market’s distinct opportunities, strengthen our regional presence and ensure our strategic goals and values are evident in every touchpoint.

Through insight led campaigns, deep local engagement, and close partnership with sector, client, and Partner leadership teams, you will help embed [Employer hidden — sign up to reveal] in our regions and drive initiatives that reflect our ambition to be highly valued by clients and synonymous with creating opportunities.

This role sits within [Employer hidden — sign up to reveal]’s Marketing & Communications team and reports to the Senior Manager - Operations and Locations. You will lead account management activity for your locations (Birmingham and Manchester) working closely with the Location Head, Partners, BD Sector Leads and specialists within the Marketing and Communications teams.

Key Responsibilities

• Account Management & Client Development: Support the development and deliver location plans, ensuring alignment to growth priorities. Act as the lead BD and marketing adviser for regional partners, coordinating marketing, communications and sector BD support for your locations.
• Marketing & Campaign Leadership: Work with marketing and communications specialists to deliver multichannel campaigns ensuring activity is tailored appropriately for Birmingham and Manchester. Oversee development of marketing materials, thought leadership, PR activity and digital promotion working alongside specialists in the marketing communications team.
• Sales Enablement: Lead development and quality assurance of location specific proposals and pitch presentations. Manage CRM data accuracy, segmentation and targeted outreach. Support pipeline reporting and market intelligence gathering.
• Collaboration & Leadership: Lead relationships with key regional industry bodies and networks. Support collaboration across [Employer hidden — sign up to reveal]’s office network.

What You’ll Bring

• Job Functional Knowledge: Strong professional expertise built through substantial relevant experience, ability to apply procedures and concepts confidently.
• Business Expertise: Understanding of how team operates within wider sub-function, anticipating stakeholder priorities, role-modelling firm values.
• Leadership: Effective day-to-day management of people and work, resource allocation, providing clear direction and encouraging collaboration.
• Problem Solving: Strong attention to detail and analytical judgement, using factual analysis from multiple sources to resolve complex issues.
• Nature of Impact: Direct impact through quality and delivery, influencing team effectiveness, setting clear objectives and mitigating risks.
• Area of Impact: Impact across defined work area, influencing multiple teams and overall sub-function performance.
• Interpersonal Skills: High level of communication and diplomacy, exchanging complex information, guiding stakeholders and external partners.

About [Employer hidden — sign up to reveal]

Fast paced, fast growing and forward thinking, [Employer hidden — sign up to reveal] is the law firm that helps clients stay one step ahead, and we do the same for our people. With local, national and international reach, we have over 1,800 people in offices across the UK and a network of partner firms across Europe, India and the US. Over the last few years [Employer hidden — sign up to reveal]’s successful growth, delivery of high-quality work and support for colleagues has been consistently recognised by The Times and at the Legal Business, The Lawyer and British Legal Awards.

Our ambition is to create opportunities for what comes next for our clients, recognised as their 1st tier adviser and being valued for our values. We do this in our unique way by creating social value and a dynamic environment where our people are curious, creative and ambitious for their success.

Our Benefits

We value our employees highly and we want you to feel valued. You’ll receive a competitive salary with an annual pay review. You will also have access to an extensive range of benefits via our flexible benefits scheme including 25 days holiday (which will increase to 30 days based upon length of service) and private medical insurance. At [Employer hidden — sign up to reveal] we have a progressive fully flexible working approach. We empower our people to work in a place and at a time that meets their needs, those of their clients and of the wider team and firm. Part of this agile approach is a focus on hybrid working and supporting the work/life balance of our people. We’re happy to talk about how flexible working can work for you and this role.

Equal Opportunities

[Employer hidden — sign up to reveal] is committed to creating a diverse and inclusive working environment and encourages applications from all suitably qualified people, regardless of disability, race, gender identity, sexual orientation, or any other characteristics protected by the laws in the locations in which we operate. We welcome applications from people with disabilities and are committed to providing reasonable adjustments, where necessary, to make interviews and jobs more accessible. Should you have any difficulty during the recruitment process, require any reasonable adjustments or an application to Access to work please contact the recruitment team on [Employer hidden — sign up to reveal].