Brand Manager (German speaking)

🔒 Confidential Employer
Posted 7 May 2026
LOCATION
Woking
TYPE
Full-time
LEVEL
Mid-Senior level
CATEGORY
Sales & Marketing
This employer holds a UK Home Office sponsor license — sponsorship for this specific role is at the employer’s discretion

SKILLS

Campaign Management Marketing Strategy Budget Management Agency Management Cultural Insight Social Media Marketing Earned Media Microsoft Office

FULL DESCRIPTION

Brand Manager (German speaking)

[Employer hidden — sign up to reveal] (part of [Employer hidden — sign up to reveal]) is hiring a Brand Manager to shape the brand's commercial success. This is a full-time, hybrid role based in Woking, UK.

THE ROLE: WHAT YOU’LL OWN

  • Build brand fame and drive footfall with bold, culturally resonant campaigns
  • Lead end-to-end national campaigns - from idea to execution to impact
  • Own the full marketing mix (ATL, BTL, POS, digital, social, partnerships)
  • Develop and manage the annual brand calendar and marketing budget
  • Work with creative, media and digital agencies to deliver A-grade work
  • Adapt global ideas, or kill them - to make sure they land locally

CULTURE, CONSUMER & COMMERCIAL IMPACT

  • Bring deep understanding of EU culture and consumer behaviour
  • Spot opportunities across product, messaging and activation
  • Balance creative bravery with commercial judgement
  • Champion relevance — not just reach

FRANCHISE & LOCAL ACTIVATION

  • Powering new store openings with buzz-worthy activation
  • Creating toolkits and guidance that make great local marketing easy
  • Ensuring [Employer hidden — sign up to reveal] shows up consistently, and unmistakably - everywhere

DIGITAL, SOCIAL & EVERYTHING IN BETWEEN

  • Elevate our digital and social presence
  • Deliver a seamless brand experience across in-store, delivery and digital
  • Partner with tech, ops and supply chain to make ideas real - fast

IS THIS YOU?

  • Have 4–6+ years’ experience in brand or consumer marketing
  • Have led campaigns end-to-end and managed agencies like a pro
  • Think creatively but act commercially
  • Thrive in fast-paced, ambiguous environments
  • Love collaboration, ownership and accountability
  • Bring energy, curiosity and a challenger mindset
  • Are fluent in English (German a bonus, not a blocker)
  • Deep understanding of Germany/youth culture
  • Ability to turn cultural insight into social-first, earned media campaign
  • Experience working with limited budgets with strong earned media mindset
  • Hands on budget management required
  • Actively engaged with brand and cultural conversations on social media

WORK HARD. PLAY HARD. GET REWARDED.

  • Hybrid working
  • Company & performance bonus
  • Generous pension (up to 11% company contribution)
  • Private healthcare (option to cover family)
  • 25 days holiday + option to buy/sell 5 days (30 days after 5 years)
  • Competitive parental leave & flexible return options
  • Wellbeing Reimbursement (gym, language lessons, vitamins - you choose)
  • Flexible benefits: dental, health screening, gym discounts

We’re not looking for a safe pair of hands. We’re looking for a marketing rebel... Apply now. Bring your boldest ideas. Leave the beige at the door.

Beware of fake job postings using [Employer hidden — sign up to reveal] and/or our brand logos -- [Employer hidden — sign up to reveal], [Employer hidden — sign up to reveal], [Employer hidden — sign up to reveal] and [Employer hidden — sign up to reveal] -- on fraudulent sites. [Employer hidden — sign up to reveal] only posts jobs on official careers pages and never asks for money during onboarding.

Sign up free — access 45,000+ UK sponsor-licensed jobs