Defense Sales (UK)

🔒 Confidential Employer
Posted 7 May 2026
LOCATION
London
TYPE
Full-time
LEVEL
Mid-Senior level
CATEGORY
Sales & Marketing
This employer holds a UK Home Office sponsor license — sponsorship for this specific role is at the employer’s discretion

SKILLS

Defense Sales Business Development Capture Management Procurement ISR/C-UAS Knowledge AI Autonomy Relationship Building Contract Negotiations

FULL DESCRIPTION

Defense Sales (UK)

[Employer hidden — sign up to reveal] is hiring a Defense Sales professional to drive commercial expansion across the UK.

  • Location: London, England, United Kingdom (Hybrid)
  • Job Type: Full-time
  • Experience Level: Mid-Senior level
  • Company: [Employer hidden — sign up to reveal]

About [Employer hidden — sign up to reveal]

[Employer hidden — sign up to reveal] is a deeptech startup founded in 2024, building real-time AI for defense operations (ISR, C-UAS). Our primary clients are NATO-aligned militaries, with regular deployments during live exercises. Raised €2M pre-seed in May 2025. Products include:

  • Real-time AI ISR module deployable on drones and tactical platforms
  • Counter-UAS solution enabling autonomous drone takeover under GNSS-denied environment
  • Full-stack MLOps platform for training & deploying military-grade AI models
  • Data fusion and trajectory prediction

Position Details

  • Location: UK-based (UK), mobility required
  • Reports to: CEO and Executive Board/Comex
  • Position objective: Drive [Employer hidden — sign up to reveal]’ commercial expansion across the United Kingdom by securing defense contracts, building relationships with procurement agencies, and positioning [Employer hidden — sign up to reveal] as a category-defining leader in AI-enabled defense systems. We are looking for a high-performance sales leader with a strong background in the defense industry, ideally with experience in neoprimes or advanced defense tech companies.
  • Contract: CDI (permanent contract)

Role & Mission

Defense Sales & Business Development

  • Own the sales pipeline across UK MOD, procurement agencies, and armed forces
  • Lead qualification, opportunity shaping, proposal management, and contract negotiations
  • Identify and drive multi-million programs across ISR, C-UAS, autonomy, and AI
  • Establish a repeatable sales motion with clear forecasting and metrics
  • Convert tactical demos and pilot deployments into scalable contracts

Customer & Partner Relationships

  • Build trusted relationships with military users, procurement officers, and program managers
  • Engage with primes, neoprimes, integrators, and defense engineering firms
  • Develop and manage channel partnerships where relevant
  • Conduct regular on-site visits, field demos, and customer workshops across Europe

Market Expansion & Strategic Development

  • Map European defense markets: budgets, procurement cycles, capability gaps
  • Shape requirements for upcoming tenders and influence capability roadmaps
  • Provide competitive intelligence and product feedback to engineering & founders
  • Support localization strategies for key European countries

Cross-functional Collaboration

  • Work closely with Engineering, Product, and Operations teams to align demos, deployments, and delivery
  • Help refine pricing strategy, sales collateral, and customer-facing documentation
  • Contribute to showcasing [Employer hidden — sign up to reveal] at major defense exhibitions (Eurosatory, DSEI, MSPO, IDEX, etc.)

Requirements

Candidate Profile

  • 5–10 years of experience in defense sales, business development, capture management, or program engagement
  • Strong track record selling to MODs, procurement agencies, or armed forces
  • Experience in defense tech companies, primes, or ideally neoprimes (e.g., Anduril, Helsing, Palantir, Shield AI, or equivalent)
  • Deep understanding of defense procurement cycles and bidding processes
  • Demonstrated ability to close complex deals in multi-stakeholder environments
  • Experience working with drones, C-UAS, ISR, AI autonomy, or adjacent systems is a major plus

Skills & Qualities

  • Strong hunter profile with resilience and deal-making mindset
  • Ability to translate technical capabilities into operational value
  • Excellent relationship-building with military and technical stakeholders
  • High integrity, discretion, and understanding of security culture
  • Entrepreneurial spirit: able to operate in fast-moving, resource-efficient environments
  • Bilingual English + another European language (French strongly preferred)

Nice to Have

  • Experience in a neoprime or high-growth defense startup
  • Experience in NATO procurement or European Defence Fund (EDF) programs
  • Former military service (officer or NCO)
  • Knowledge of operational C-UAS, ISR, or AI workflows
  • Existing network inside European MODs and procurement bodies
  • Ability to support deployments and demos in live environments

Apply

Apply for this job via the [Employer hidden — sign up to reveal] career page on Workable.

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