Digital Marketing Executive
SKILLS
FULL DESCRIPTION
Digital Marketing Executive
at [Employer hidden — sign up to reveal]
Location: Heck! HQ (North Yorkshire)
Full-time, On-site
About [Employer hidden — sign up to reveal]
At [Employer hidden — sign up to reveal], we do things differently. We’re passionate about making great-tasting, high-quality food, and we bring that same energy and commitment to everything we do, including how we connect with existing and potential customers. We're not just a sausage brand. We’re family run, proudly independent and here to make good food that fits into real life.
[Employer hidden — sign up to reveal], established in 2013, proudly holds the title of the UK's number 1 premium sausage brand. Producing a variety of Pork, Chicken, and Meat-free sausages, along with Burgers and Mince, we're all about bringing exceptional flavor to your table. We're proudly independent and make all of our products here on our farm in North Yorkshire.
The Role
As a Digital Marketing Executive you'll help us show up online in a way that feels fresh, clear and unmistakably [Employer hidden — sign up to reveal]. You manage website updates and email activity, support paid social, and help deliver digital work that drives awareness, engagement and sales, including optimising content for both traditional SEO and emerging AI-driven search.
What you'll be doing
- Optimising our digital content, product info and imagery bundles, ensuring we effectively engage with our customers at every touchpoint
- Improving our customer browsing, discovering and buying experience
- Using data to help optimise our digital relationship with existing and potential customers
- Creating and overseeing the delivery of innovative email campaigns
- Supporting product launches, seasonal campaigns and brand activation
- Working with our media partners to plan, launch and optimise paid social campaigns
- Managing day to day website updates
- Making sure [Employer hidden — sign up to reveal] stays on the cutting edge of all things digital!
What you’ll need to succeed
- Experience working in a digital marketing role, ideally across web, email and paid social
- A firm understanding of SEO, including keyword research, on‑page optimisation and how to structure content for search
- Working knowledge of GEO, and AI‑driven search
- Experience using platforms like Shopify, Klaviyo, Google Analytics and Meta Ads Manager
- The ability to create, schedule and support email campaigns and automated flows
- Strong copywriting skills with the ability to write clear, engaging digital content
- Working knowledge of Microsoft office packages
Even better if you have
- Worked in FMCG or food and drink marketing
- Familiarity with Google Analytics and performance reporting
- A relevant degree in Marketing, Digital Media, Business Studies or equivalent experience
What we offer
- The chance to be part of a dynamic, family-run business with big ambitions
- Ongoing training and development opportunities
- Competitive salary and benefits package
- A supportive team culture where your ideas and contributions are genuinely valued
- Free canteen with nutritious meals
Department: Marketing
Locations: Heck! HQ