Demand Generation Marketing Specialist (ABM)

🔒 Confidential Employer
Posted 7 May 2026
LOCATION
London
TYPE
Full-time
LEVEL
Mid-Senior level
SALARY
£60,000 / year
CATEGORY
Sales & Marketing
This employer holds a UK Home Office sponsor license — sponsorship for this specific role is at the employer’s discretion

SKILLS

B2B SaaS Account-Based Marketing (ABM) Multi-channel Campaign Management Pipeline Growth Data-Driven Marketing Sales and Marketing Alignment LinkedIn Advertising Marketing ROI Attribution

FULL DESCRIPTION

Demand Generation Marketing Specialist (ABM)

Location: London | Salary: £50,000 - £60,000 annually | Work Type: Permanent, Hybrid | Posted: 3rd May, 2026

I’m partnering with a well-known international SaaS business with ambitious growth plans and strong global momentum. They’re now hiring a Demand Generation Manager with a strong ABM focus to help accelerate pipeline and revenue across key enterprise accounts.

The Role

This is a high-impact position sitting at the heart of marketing and sales alignment. You’ll own and scale targeted ABM programmes while driving multi-channel demand generation campaigns across priority markets.

Key Responsibilities

  • Develop and execute ABM strategies for key enterprise accounts
  • Partner closely with Sales to align on target accounts and revenue goals
  • Plan and optimise multi-channel campaigns (paid, content, email, events, LinkedIn)
  • Drive pipeline growth and measurable ROI
  • Own reporting, attribution and performance insights
  • Test, learn and continuously optimise campaign performance

What They’re Looking For

  • Proven demand generation experience within B2B SaaS
  • Strong hands-on ABM experience
  • Track record of driving pipeline and revenue impact
  • Data-driven mindset with strong commercial acumen
  • Confident working cross-functionally with Sales and senior stakeholders
  • Experience in high-growth / scaling environments preferred

Consultant

Mal Galuszczynska - Manager, B2B & Tech
Phone: [contact hidden]
Email: [Employer hidden — sign up to reveal]
Reference: AF-94-1JNPNLEA7

Posted through [Employer hidden — sign up to reveal] | Date posted: 3rd May, 2026

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