PPC Specialist
SKILLS
FULL DESCRIPTION
PPC Specialist at [Employer hidden — sign up to reveal]
[Employer hidden — sign up to reveal] is one of the leading online pharmacies in the UK. We offer a wide range of effective treatments through our free online prescription service. Our ethos is providing cutting-edge technology to automate and innovate safe, affordable health care while delivering exceptional customer service. We’re passionate about making the pharmacy experience as easy and convenient as possible.
We are looking for an enthusiastic and bright PPC Executive to join our friendly digital marketing team. We manage all aspects of the business, making this an exciting opportunity with the prospect of excellent career progression within the company. The right applicant should be self-motivated, ambitious, articulate and above all, eager to learn. The ideal candidate should have in-depth hands-on experience in pay-per-click (PPC) advertising with a keen interest to apply their skills and develop their expertise.
You will be involved in a range of stimulating activities across a range of paid advertising channels; such as Google Ads, Microsoft Ads and Facebook Ads. You will be evaluating and improving campaign performance, evaluating keyword and ad performance, amending bids, implementing strategic changes to paid accounts, identifying ways to grow paid acquisition, in addition to a range of other exciting tasks. You will work closely with the fast-growing digital marketing team, the ability to communicate and collaborate effectively is essential.
Our bright and friendly offices, with spectacular views of the city, are based in Central London (WC1X) - within walking distance from various underground and train stations such as Russell Square, Chancery Lane, Kings Cross, and Farringdon.
Responsibilities and Duties
- Daily management of PPC accounts and paid advertising
- Competitor analysis
- Optimising account structure
- Growing all paid advertising channels
- Budget management across advertising channels
- Applying and ensuring Google best practises where appropriate on Google Ads and respective best practices for other paid advertising channels
- Identifying new ways to grow, enhance and optimise paid advertising channels
Qualifications and Skills
- A strong background in pay-per-click (PPC) advertising with 2+ years’ hands-on experience (required)
- A keen interest in paid advertising, paid search and digital marketing trends
- In depth knowledge of paid advertising channels such as Google Ads, Microsoft Ads and Facebook Ads
- Deep understanding of keyword research, match types, negative keywords, quality scores, ad rank and other components of paid search
- Experience writing compelling written content for ads quickly
- Experience managing paid search campaigns that use automated bidding
- Have an exceptionally high standard of English and grammar
- Passionate about attention to detail and take pride in maintaining high standards throughout your work
- Excellent analytical skills to help evaluate and improve paid search performance when assessing auction insights and identifying opportunity for campaign optimisations
- The ability to work closely and collaboratively with other team members
- Experience using Google Analytics
- Is articulate, analytical and methodical
- Is results-driven and highly motivated with a problem-solving attitude
- Has a high level of organisation and the ability to work efficiently and effectively
- Has a solid team spirit and strong work ethic
- Is proactive and enthusiastic
Desirable but not essential
Experience working in health and well-being or pharmaceutical-related paid search or paid advertising accounts
Perks & Benefits
- Central London (WC1X) office with spectacular views of the city and within walking distance from various underground and train stations such as Russell Square, Chancery Lane, King's Cross and Farringdon
- Fun and friendly office environment (table football, fruit bowls, cakes and snacks, drinks fridge, etc.)
- Regular socials
- Pension scheme
- Employee Discount
- Free Parking
- Excellent mentorship and career development
- BlueLight card Discount
Private Medical Insurance (activated after probation), with rewards including:
- Free weekly drink at Café Nero
- Up to 50% off gym memberships (PureGym, Virgin Active, Nuffield Health)
- Discounted Apple Watch purchases
- Up to 40% off fitness trackers and smartwatches (Garmin, Fitbit, Samsung, Polar, Withings)
- Discounted cinema tickets (Vue, ODEON)
- 30% off Merlin attractions (e.g. Alton Towers, Thorpe Park)
- Up to 20% off hotel bookings (up to 4 per year) with Expedia
- Discounts on Waitrose shopping and Mindful Chef food boxes
- Up to 75% off selected Champneys spa breaks
- Vitality American Express Credit Card with up to 2% cashback
- Access to Rakuten TV on-demand movie rentals
- 30-day Deliveroo Plus Gold membership included
- Weekly discounts at Itsu
- Monthly Amazon gift card (£5–£10)
- Up to 25% off luxury hotels with Mr & Mrs Smith
- Exclusive discounts at Gymshark and SportsShoes
- 12-month Fiit fitness membership included
- Up to 25% off bikes or 15% off Turbo e-bikes plus equipment discounts
- WeightWatchers Premium (6 months for £30)
- 12-month Headspace subscription included
- Up to £1,026 cashback on Peloton Tread or £630 on Peloton Bike/Bike+
- Free Allen Carr Easyway stop smoking programme (worth up to £379)
Job Details
- Job Type: Full-time
- Salary: £35,000.00 - £50,000.00 per year
- Schedule: Monday to Friday
- Experience: PPC Campaign Management: 2 years (required)
- Language: English (Required)
- Work Authorisation: United Kingdom (required)
How to Apply
If you believe you are well suited for this role and are interested in joining one of the fastest-growing online pharmacies in the UK - send us your CV and a brief summary of why you think the role is for you.