Creative Producer UGC Lead TikTok & Snap (Performance Marketing - Video)
SKILLS
FULL DESCRIPTION
Creative Producer UGC Lead TikTok & Snap (Performance Marketing - Video)
[Employer hidden — sign up to reveal] is seeking a Creative Producer UGC Lead to own and scale UGC video production across TikTok and Snapchat for performance marketing. The role manages a team of producers and editors across organic and paid content streams, ensuring high-volume, high-quality asset delivery.
- Location: London (Hybrid - 3 days/week in office)
- Experience Level: Mid-Senior (5+ years)
- Job Type: Full-time
About [Employer hidden — sign up to reveal]
[Employer hidden — sign up to reveal] is the world's #1 health & fitness app worldwide on a mission to build a better future for female health. Backed by a $200M investment led by General Atlantic, we became the first product of our kind to reach a $1B valuation in 2024. With 7M paid subscribers and the highest-rated experience in the App Store's health category, we’ve spent 10 years earning trust at scale.
Responsibilities
- Owning UGC video production output across all pods and content streams
- Managing and developing Creative Producers and motion/video resources across pods
- Ensuring consistent production volume, quality, and turnaround across Organic, Paid, Core, and Testimonials
- Building and maintaining a scalable creative production system across teams
- Partnering with strategists and UA to align production with performance needs
- Ensuring winning concepts are effectively scaled across pods and platforms
- Allocating resources across pods based on priorities and performance signals
- Establishing clear workflows for briefing, production, and iteration
- Driving cross-pod learnings and ensuring best practices are shared and reused
Your Experience
Must-have:
- 5+ years in creative production, UGC, or performance content roles
- Experience managing creative teams (producers, editors, creators)
- Strong understanding of short-form video production for TikTok
- Experience operating high-volume creative production systems
- Ability to balance speed, quality, and scale across multiple workstreams
- Experience working cross-functionally with UA, strategy, and creative teams
- Strong ownership mindset with ability to prioritise and allocate resources effectively
- Fluent English with experience delivering content for US audiences
What Success Looks Like
- Reliable, scalable production output across all pods
- Clear ownership and performance across Organic, Paid, Core, and Testimonials streams
- Faster production cycles with increased volume and maintained quality
- Effective scaling of winning creatives across pods and platforms
- Stronger contribution of Social Growth production to paid UA performance
How We Work
We’re a mission-led, product-driven team. We move fast, stay focused and take ownership – from brief to build to impact. Debate is encouraged. Decisions are shared. We care about craft, ship with purpose, and always raise the bar. You’ll be working with people who take their work seriously, not themselves.
What You'll Get
- Competitive salary and annual reviews
- Opportunity to participate in [Employer hidden — sign up to reveal]’s performance incentive scheme
- Paid holiday, sick leave, and female health leave
- Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
- Accelerated professional growth through world-changing work and learning support
- In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
- 5-week fully paid sabbatical at 5-year Floversary
- [Employer hidden — sign up to reveal] Premium for friends & family, plus more health, pension and wellbeing perks
Diversity, Equity and Inclusion
At [Employer hidden — sign up to reveal], hiring is based on merit, skill and what you bring to the role – nothing else. We’re proud to be an equal opportunity employer. Read our privacy notice for job applicants.