Senior Marketing Manager

About [Employer hidden — sign up to reveal]

Established in 2008, [Employer hidden — sign up to reveal] ([Employer hidden — sign up to reveal]) is one of the leading independent theatre production companies in the UK. [Employer hidden — sign up to reveal] have produced or co-produced over 100 productions in London, Broadway, on tour throughout the UK, and internationally. The Stage 100 recognised Jamie as one of the top 20 most influential figures in the theatre industry, and in 2023, Jamie was nominated for Producer of the Year at The Stage Awards. In October 2025, Jamie was presented with the Variety Club Silver Heart award for outstanding contribution to Musical Theatre. [Employer hidden — sign up to reveal] with Alchemation have a 10-year agreement with the Shaftesbury Theatre, with Jamie taking the role of lead producer and principal programmer for the venue. Current West End and Broadway productions include: The Devil Wears Prada (Dominion Theatre, West End), Avenue Q (Shaftesbury Theatre), Two Strangers (Long Acre Theatre, Broadway), Into The Woods (Bridge Theatre). Recent West End productions include; Just for One Day (Shaftesbury, West End & Old Vic), The Last Laugh (Noël Coward Theatre), Two Strangers (Criterion Theatre), Mrs Doubtfire (Shaftesbury Theatre), Ain’t Too Proud (Prince Edward Theatre), Sister Act (Eventim Apollo & Dominion Theatre), South Pacific (Sadler’s Wells) and My Fair Lady (London Coliseum). Recent UK & Ireland touring productions include Calamity Jane, The Last Laugh, Sister Act, An Officer and a Gentleman, South Pacific and My Fair Lady. Recent and up and coming International productions include Sister Act (Australia, Germany, Netherlands), Mrs Doubtfire (USA Tour, Germany, Australia), The Notebook (Broadway, USA Tour), The Last Laugh (NYC). [Employer hidden — sign up to reveal] is proud of its ongoing commitment to charitable initiatives. In 2024, the company hosted a fundraising gala for The Devil Wears Prada musical, raising over $1 million in support of the Elton John AIDS Foundation. Just for One Day (The Live Aid Musical) through donating 10% of each ticket to the Band Aid Trust, raised over $1.5 million.

Role Overview

This Senior Marketing Manager plays a key role within the Marketing department at [Employer hidden — sign up to reveal], leading the delivery of marketing campaigns to drive ticket sales with a focus on touring productions across the UK. Working closely with internal teams, venues and external partners, the role focuses on developing data-driven strategies, maximising revenue, and ensuring the successful promotion of productions nationwide.

Key Responsibilities

• Lead the planning, development and implementation of marketing campaigns with a focus on UK touring productions
• Deliver campaigns that meet sales objectives and financial targets
• Use sales and audience data to inform and optimise marketing strategies
• Work with venues to manage ticket inventory utilising data and audience trends
• Build and maintain strong relationships with touring venues across the UK
• Collaborate with external marketing, digital, media, design and ticketing agencies and partners
• Work with venues to develop campaign strategies, budgets, reporting and revenue management
• Support the development and execution of brand strategies across all [Employer hidden — sign up to reveal] productions
• Contribute to and help drive content and social media strategies in collaboration with venues
• Maintain detailed marketing plans and campaign tracking
• Support the development and implementation of CRM and data capture systems
• Assist in maintaining and updating company and production websites
• Represent the company at industry events and meetings as required

Experience, Skills & Qualifications

• Significant experience in marketing management within live entertainment and ticketed events, ideally with a focus on touring
• Strong campaign planning and strategic marketing experience across multiple venues
• Experience in brand development, CRM and budget management
• Proven ability to understand, analyse and interpret sales data across multiple ticketing systems
• Good understanding of digital marketing channels including programmatic, PPC and paid social
• Excellent written and verbal communication skills, including copywriting and proofreading
• Strong organisational skills with the ability to manage multiple projects under pressure
• Self-motivated with strong problem-solving abilities
• Strong interpersonal and leadership skills, with the ability to motivate others
• Good computer literacy, including Word, Excel and Google Suite
• Understanding of Google Analytics is desirable but not essential

Salary & Benefits

Salary: £48k - £58k dependant on experience. Contract: Permanent, full time. Hours: Monday-Friday 10am-6pm, with expectation of evening and weekend work where required. Pension: Employee 5%, Employer 3%. Annual Leave: 28 days inclusive of all UK public holidays. Probation: 3 months. Notice: 3 month probation + notice. Location: Leicester Square, London Office. Benefits: Company socials, Summer Fridays (2pm finish), access to an employee wellbeing programme, access to a free eye test as well as training and development opportunities.

How to Apply

Send your CV and Cover Letter to [Employer hidden — sign up to reveal] with the subject line: Your name – SENIOR MARKETING MANAGER. Include contact details of two referees and completion of equal opportunities form. Deadline: 6pm Monday 11 May. Interviews: w/c 18 May.