Senior Technical Product Marketing Manager, Horizon3

About the Role

As a Senior Technical PMM, you’ll use your direct cybersecurity expertise to bring technical concepts and differentiation to life for the full buying committee, from InfoSec Analysts to CIOs

You’ll partner closely with Product, Sales, and Marketing and use this vantage to craft resonant, differentiated positioning and compelling content.

You’ll design and execute marketing programs and high-impact sales plays against targeted use cases and across key segments

Key Responsibilities

Product Positioning and Messaging

Own product-level positioning and messaging that equips anyone who tells the NodeZero story—whether in conversation or content—to break through with clear, differentiated value and technical credibility

In-depth Competitive Analysis

Continuously monitor the landscape to understand competitor positioning, specific capabilities and feature sets, and market traction. Use this information to equip Sales and Marketing to differentiate and win. Share intel with product development teams as input into potential improvements or new features

Technical Content Creation

Build written, video, webinar, and demo content that speaks to practitioners in their language, highlighting the breadth of domain-specific use cases across NodeZero platform capabilities. Work with the Marketing and Sales team to distribute content across campaigns

Sales Enablement

Partner closely with the Sales Enablement leader to accelerate the sales team’s ability to confidently and effectively sell the NodeZero platform. Build technical product and positioning training and the supporting resources to scale sellers’ expertise, from discovery and objection handling to decks and customer-facing collateral

Go-to-Market Strategy

Lead launch positioning and planning and create core content to bring new products and features to market, quarterbacking cross-functionally to execute across digital, PR, AR, events, and Sales. Collaborate to ensure a successful product launch and ongoing promotion

Product Lifecycle Management

Be involved throughout the entire product lifecycle, from ideation to end-of-life. Work closely with product management teams to influence product roadmaps and drive adoption across the product's life. This includes customer communications for feature/pricing/packaging changes

Reporting

Quantify the success of content campaigns, product launches, collateral, and sales decks. Regularly review analytics with key internal stakeholders

Who You Are

• Bachelor’s degree or equivalent in a technology or business related field
• 5-10 years experience delivering Product Marketing value such as market research, competitive intelligence, positioning, GTM strategy, and content
• 5-10 years of experience effectively working with multiple functional areas such as Sales, Product Management, UX/UI Design, Customer Success, or Marketing
• 2+ years of hands-on cyber security experience (e.g., solution engineering or as a practitioner)
• Proven ability to tell compelling stories that resonate and differentiate
• An analytical acumen complemented by the dexterity to distill data into actionable strategies
• Proficiency with contemporary marketing tools and technologies
• Customer and business intelligence: (e.g., Salesforce, Gong, Tableau)
• Content creation (e.g., Slide design, lightweight video editing, Wordpress)
• Experience in a startup or high-growth technology company

Application Process

In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information