German Senior Sales Manager

🔒 Confidential Employer
Posted 28 April 2026
LOCATION
London
TYPE
Full-time
LEVEL
Mid-Senior level
SALARY
£90,000 / year
CATEGORY
Sales & Marketing
This employer holds a UK Home Office sponsor license — sponsorship for this specific role is at the employer’s discretion

SKILLS

Sales B2B Tech Events German Speaking Salesforce CRM Software Sales Reporting Client Relationships

FULL DESCRIPTION

German Senior Sales Manager

Company: [Employer hidden — view at passion-project.co.uk]

Location: London

Experience Level: Mid and Senior level

Job Type: Full-time

Work Type: On-site

Salary: £20k-£90k

Job Description

[Employer hidden] are looking for an Sales Manager responsible for driving sales and managing client relationships within Tech Show Frankfurt

This role focuses on selling exhibition space, sponsorships, and related services to tech businesses, ensuring successful event participation and maximizing revenue

It reports to the Event Director and offers an exciting opportunity for individuals with a passion for the events and tech industries and strong sales acumen to further drive business growth

Responsibilities

  • Develop and implement sales strategies to meet and exceed sales targets for exhibition space and sponsorships
  • Track sales performance, report on key metrics, and adjust sales strategies accordingly
  • Identify new business opportunities and maintain relationships with existing clients
  • Build and maintain strong relationships with exhibitors, sponsors, and partners to ensure long-term engagement
  • Understand client needs and provide personalized solutions, ensuring satisfaction throughout the event cycle
  • In collaboration with the event ED and the Marketing team, conduct market research to identify potential clients and analyse industry trends
  • Maintain and constantly refresh a database of leads and prospects and actively pursue sales opportunities through cold calls, networking, and attending industry events
  • Work closely with the event operations and marketing teams to ensure seamless execution of the exhibition, ensuring client requirements are met

Who you are

  • Proven experience in sales, particularly within B2B and tech events
  • German speaking at mother tongue or excellent level
  • Experience in CRM software (Salesforce) and sales reporting tools
  • Ability to build and maintain relationships with a wide variety of clients from start-ups to associations and corporate clients
  • Self-motivated, goal-oriented, and able to thrive in a fast-dynamic environment
  • Excellent problem-solving skills
  • Ability to work under pressure and meet tight deadlines
  • Team player with strong collaboration skills

Application Process

[Employer hidden] reserves the right to request a DBS or credit check should the role require it

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