Creative Agency Strategist
SKILLS
FULL DESCRIPTION
Creative Agency Strategist
Company: [Employer hidden — view at passion-project.co.uk]
Location: London
Work Type: Hybrid (2+ days a week in office)
Experience Level: Mid-Senior level
Salary: £30k - £90k per year
Job Description
The Strategist will play a pivotal role within [Employer hidden] Creative, acting as the voice of the customer and bringing strategic rigour to creative ideas and campaigns
The role requires close collaboration with creative, media, research, and commercial teams to shape messaging frameworks, communication ecosystems, and tactical briefs that drive brand and business performance
The Strategist will influence work across CRM, sponsorship, TV, social, and emerging channels, ensuring our creative output connects with audiences in the right way, at the right time
Responsibilities
- Lead strategic planning for integrated campaigns, translating business objectives and audience insight into clear communication strategies
- Partner with research and commercial teams to interpret consumer behaviour, trends, and media consumption patterns
- Develop compelling creative briefs that inspire teams while maintaining brand consistency
- Shape campaign ecosystems across multiple touchpoints, ensuring alignment between creative and media
- Provide strategic input into campaign performance, identifying optimisation opportunities and continuous improvement
Who you are
- Proven experience in strategy, planning, or communications within an integrated or in-house agency environment
- Strong understanding of TTL marketing, consumer journeys, and channel roles
- Confidence building integrated frameworks and end-to-end communication ecosystems
- Excellent stakeholder management, communication, and presentation skills
- The ability to manage multiple priorities while delivering high-quality outcomes under pressure
Salary Benchmarks
£30k - £90k
Company Information
[Employer hidden] stands as a prominent global player in the sports betting and gaming industry, operating within the expansive realm of entertainment. Engaging in diverse facets of sports betting, gaming, and interactive entertainment, the company boasts ownership and management of a varied portfolio featuring renowned brands like Bwin, Coral, Foxy, and Ladbrokes.
At the core of its services, [Employer hidden] facilitates sports betting, enabling users to wager on a multitude of sporting events. Additionally, the company offers an array of gaming services encompassing casino games, poker, and various interactive entertainment options. Leveraging advanced technological capabilities, [Employer hidden] is uniquely positioned to deliver an unparalleled and sophisticated user experience.
The company's strategic prowess is evident through key partnerships, notably with MGM Resorts International, exemplifying its concerted efforts to establish a significant presence in the US market. [Employer hidden] continues to navigate industry complexities, underpinned by its diverse brand portfolio, cutting-edge technology, and strategic collaborations.
Company Benefits
- Private medical insurance
- Pension Scheme
- Sharesave Scheme
- Paid subscription to the mental wellbeing app Unmind
- [Employer hidden] & Enhance days – 2 paid days off to focus on you professional or personal development