Social Creative / Content Creator
SKILLS
FULL DESCRIPTION
The Role
This is a hands-on, ideas-to-execution role for someone who is *chronically online (in the good way)* and instinctively understands how content travels across platforms.
You'll take ownership of 3 core brands within the FMCG world, while supporting across others when needed. Each brand has a distinct tone and audience, so you'll need to confidently switch gears creatively.
This is a culture-led role. Expect:
- Reactive content
- Trend-led execution
- Social-first storytelling
- Short-form video
- Longer-form episodic concepts
- Serious storytelling alongside playful moments
You'll be both the thinker *and* the maker - coming up with ideas, shooting, editing and sometimes being in front of the camera.
What You'll Be Doing
- Developing culture-led, reactive and trend-driven ideas across multiple brands
- Turning briefs into social-first creative that feels native to each platform
- Shooting and editing primarily phone-led content (lo-fi, native, fast turnaround)
- Creating both short-form content and occasional higher-production pieces
- Rough-cut editing (no need for full Adobe suite mastery - scrappy, fast execution is key)
- Confidently presenting ideas to internal teams and clients
- Jumping on trends quickly and articulating *why* they work for a brand
- Collaborating with strategy, account and paid teams to ensure content performs
- Occasionally appearing in content where appropriate
- Low-fi first: Social-native, phone-shot, reactive
- Rough edits are absolutely fine - authenticity > polish
- High-production shoots may happen, but this is not a "production house" role
- Platform-native thinking across TikTok, Instagram, YouTube Shorts (and beyond)
Who They're Looking For
- 3-4 years' experience in social content (agency or brand side - open to both)
- Deep understanding of social trends, formats and creator culture
- A self-starter comfortable in a start-up / scale-up environment
- Confident enough to have opinions - and back them up
- Comfortable juggling multiple brands and tones simultaneously
- Articulate, proactive and commercially aware
- Happy to be on camera when required
- Someone who thrives in a fast-moving environment without rigid structur