Senior Content Manager
SKILLS
FULL DESCRIPTION
[[Employer hidden — view at passion-project.co.uk]](http://www.[Employer hidden].net/) is the leading productivity and brand compliance AI solution for financial services. We empower teams at firms like PwC, KPMG, and Santander to focus on high-value tasks by supercharging Microsoft 365. As a Certified B Corp, we are committed to using business as a force for good, balancing profit with purpose for our 160+ global employees.
Job description
[[Employer hidden]](http://www.[Employer hidden].net/) is the leading productivity and brand compliance AI solution for financial services. We empower teams at firms like PwC, KPMG, and Santander to focus on high-value tasks by supercharging Microsoft 365. As a Certified B Corp, we are committed to using business as a force for good, balancing profit with purpose for our 160+ global employees.
#### Our values ✨
Our values guide our approach to work and are at the heart of our recruitment process. To join our team, we look for individuals who value:
- Excellence: *We think that every detail counts, and we place great importance on the quality of our deliverables.*
- Trust: *We are passionate, committed, and free to act with autonomy.*
- Happiness at work: *We enjoy looking on the bright side and we share our enthusiasm with our colleagues and clients.*
#### The team
You will be part of our Content team, comprising yourself, a Content Manager and [Simone](https://www.linkedin.com/in/simone-lilley-marketing/), our Head of Brand. The team sits within our multidisciplinary Global Marketing team, led by our Head of Marketing [Giorgia](https://www.linkedin.com/in/giorgia-guantario/).
You’ll be based in our London office, which is one of five globally, alongside Paris, New York, Singapore and Berlin. You'll work closely with your Marketing teammates in France, New York and London, as well as our Product, Sales and Client Solutions Consultants teams worldwide.
#### Team goals
We are seeking a strategic Senior Content Manager to own our narrative and establish [Employer hidden] as the definitive voice in financial services productivity and AI software. This is a high-impact role focused on thought leadership and long-form storytelling. You won’t just be writing; you’ll be the architect of multi-channel campaigns, from deep-dive industry reports to high-stakes PR and webinars, that capture the attention of global finance leaders.
#### Your responsibilities ️
- Thought Leadership Strategy: Define in collaboration with the Head of Brand and execute a global editorial calendar that positions [Employer hidden] at the intersection of finance and innovation.
- Multi-Format Production: Lead the creation of research reports, whitepapers, PR stories, and webinar scripts.
- Performance Tracking: Use Google Search Console and Google Analytics to monitor performance and ensure our long-form assets dominate search for key industry terms.
- Stakeholder Collaboration: Partner with Product Marketing and GTM teams to ensure content aligns with the product roadmap and sales cycles.
- AI Strategy: Use Generative AI tools strategically to streamline production, enhance research, and maintain a competitive edge in content velocity without sacrificing quality.
Tools you will use
- WordPress / Elementor
- Google Analytics, Google Search Console, Ahrefs
- Generative AI + [Employer hidden]
#### Your growth
You’ll have biannual appraisals and a clear path to progression within the brand team. You’ll report into the Head of Brand, and work closely with Designers and GTM teams, support us to shape the content function as we scale.
Job requirements
You are a great fit if you have:
- 4+ years in B2B SaaS content marketing (ideally with financial services exposure).
- Proven experience in project managing complex content (e.g., launching a research report from scratch).
- Deep familiarity with Wordpress, Google Search Console, and Google Analytics.
- A sophisticated approach to Generative AI: you know how to prompt, edit, and strategise with AI to amplify your output.
- Excellent interviewing skills to extract insights from internal subject matter experts and external partners.
We’d love it if:
- You have a strong understanding of the finance sector (in particular Investment Banking, Financial Advisory, or Asset Management)
- Experience creating content for an AI brand
- You have marketed to US audiences and are aware of how this differs from marketing to EU audiences
*✨ If you don’t tick all the boxes but you think you’d be a great fit, please apply and tell us why.*