Digital Content Designer

The opportunity:

As a Digital Content Designer at [Employer hidden — view at passion-project.co.uk], you play a key part in shaping clear, engaging, and valuable web content for our customers and colleagues—at every step of their journey. Your expertise will help us deliver content that truly meets customers’ needs and reflects [Employer hidden]’s commitment to creating a brighter future together.

Many of our employees work flexibly in a variety of different ways, including part-time, flexible hours, job share, an element of working from home or compressed hours. This is because we want the best people for our roles, and we recognise that sometimes those people aren’t available full-time. Please talk to us at interview about the flexibility you may need.

What will you be doing?

• Use research, data, and evidence to guide content decisions—ensuring everything we create is purposeful and customer-centric and drive continuous improvement
• Collaborate across teams, influencing stakeholders and building strong relationships to champion customer needs.
• Create and improve clear, accessible web content that puts customers first.
• Apply [Employer hidden]’s style guides and content standards, helping us maintain consistency and professionalism in across our websites
• Manage content throughout its lifecycle in an agile, delivery-focused environment, using digital tools and flexible ways of working.
• Connect with the wider Customer Office community, sharing ideas and best practices to support growth and innovation
• Work closely with UX teams and stakeholders to design, test, and deliver effective digital content.
• Apply [Employer hidden]’s tone of voice, content standards, and accessibility requirements consistently.

What are we looking for?

• Experience creating and improving customer focused digital content, using research, data and insight to guide decisions and drive continuous improvement
• Strong ability to write clear, accessible web content that puts customer needs first
• Confident applying tone of voice, style guides and content standards, including accessibility requirements
• Experience managing content across its full lifecycle in a busy, agile environment, using digital tools and CMS platforms
• Proven collaborator, able to influence stakeholders and build strong relationships across teams
• Experience working closely with UX and design teams to test, refine and deliver effective digital content
• Comfortable sharing ideas and best practice within a wider content or customer community to support innovation and improvement

Your application:

We’re committed to treating all applicants fairly and with respect, irrespective of their actual or assumed background, sexual orientation, disability or any other protected characteristic.

As an inclusive employer we also want to ensure that all candidates feel comfortable and are able to perform at their best during the interview. You’ll have the opportunity to let us know of any reasonable adjustment or practical support needed when you apply.

What will you get in return?

Everyone’s different. That’s why at [Employer hidden], we offer a wide range of employee benefits so our people can choose what fits them and their life. Our benefits provide real flexibility so our people can make considered choices and tailor their benefits throughout the year. Our benefits include 12% defined non-contributory pension scheme, annual company bonus, private medical insurance and the option to buy up to an additional 20 days or sell some of your holiday, alongside a range of other flexible benefits

You can find out more about our wide range of employee benefits on our website.

Who we are:

At [Employer hidden] we aspire to be one of the most responsible and impactful businesses in the world. Together, we’re creating a brighter future for our customers, our people and our planet.

With over 65,000 employees, you’ll feel the support of being part of a strong and stable company that is a long-standing player in the insurance industry.

We’ve made a promise to each other and every employee: to focus on sustainable impact, to care about each other’s wellbeing, to use our diverse expertise to be curious and optimistic and to develop the skills needed for our future.

If you’re interested in working in a dynamic and challenging environment where your creativity, ideas and contributions are recognised and rewarded, [Employer hidden] could be just the place for you. Be part of something great.

Our Culture:

At [Employer hidden], our strength comes from the diverse experiences, perspectives and talents of our people. Our goal is to create a workplace where every employee can flourish and where everyone feels valued, heard and respected.

Over a quarter of our employees are members of at least one of our inclusion communities (Employee Resource Groups), with groups focused on areas such as social mobility and cultural awareness. We’re proud to have received numerous industry awards recognising our diversity and inclusion policies and initiatives.

We’ve created an environment that places real importance on our people’s wellbeing from a physical, mental, social and financial perspective. We work with our wellbeing partners and industry experts to provide practical advice and access to a wide range of lifestyle support, alongside opportunities to learn, grow and develop the skills needed for the future.

We actively support our employees to give back to their communities through volunteering and charitable activity. Our charitable arm, [Employer hidden] Community Trust, is one of the longest‑established corporate trusts in the UK. Together, we’ve supported causes across the UK through grants and volunteering, contributing over £100 million in funding and volunteered time.

We’d love it if you could submit your application online. If you require an alternative method of applying, please send an email to [contact hidden]

So, make a difference. Be challenged. Be inspired. Be supported. Love what you do. Work for us.