Digital Marketing Executive

What you'll do

Joining a growing marketing team, with the support of the YTL Group marketing, communications and digital departments, you'll execute and have creative input into the digital marketing activity for [Employer hidden], and the [Employer hidden] Entertainment District, including the upcoming Aviva Arena.

Reporting into the Head of Brand and Communications, within the Partnerships Team, you will work cross-functionally with marketing, communications, operations, event programming, and technology teams to deliver best-in-class digital experiences and campaigns.

Other duties include:

• executing the digital marketing strategy across our website, email, social media, and digital advertising channels, with a focus on Aviva Arena and Premium Hospitality to drive awareness, engagement, ticket sales, and visitor experience
• developing and managing tactical digital campaign plans with the Head of Brand and Communications for major announcements, premium hospitality sales, and always‑on activity (social, paid social, display, PPC, retargeting)
• delivering against clear KPIs and reporting frameworks across paid, owned, and earned channels
• oversee daily community management, ensuring timely and effective responses to customer queries and comments
• partner with data, digital, and technology teams to enhance CRM journeys and personalise communications across email
• managing website updates and improvements with the YTL Group digital team across Aviva Arena and [Employer hidden] sites
• using analytics with the Data Analyst to monitor behaviour and sentiment, identify improvements, and enhance UX/UI across all channels
• collaborating with internal teams and external agencies to produce impactful creative assets, video content, and brand‑aligned storytelling
• working with YTL Construction, YTL Developments, and YTL Group teams to coordinate and share content across the wider development.

What you'll need

Proven experience in a digital marketing role, ideally within entertainment, live events, sport, hospitality, leisure, culture, or similar consumer-led sectors.

Knowledge of digital strategy, paid media, analytics, and content marketing.

Hands‑on experience with major platforms: Meta, Google Ads, YouTube, TikTok, email/CRM systems, and analytics tools.

Ability to brief, manage, and collaborate with creative and media agencies.

Excellent communication skills and a flair for compelling digital storytelling.

Highly organised with the ability to manage multiple campaigns.

A passion for live entertainment and creating unforgettable digital fan experiences.

What you'll receive

• A combined pension contribution of up to 20%.
• Career progression and professional development opportunities.
• 25 days' holiday rising to 28 with length of service.
• The opportunity to sell up to five days of holiday every year.
• The opportunity to buy up to ten days of holiday each year (subject to conditions).
• A healthcare package that allows you to claim back healthcare costs.
• Life assurance of up to eight times your salary.
• The opportunity to lease a new electric car through salary sacrifice (subject to conditions).
• Cashback and discounts from more than 3,000 retailers.
• One paid volunteering day each year.
• Enhanced family leave and pay arrangements.
• Access to an interactive health and wellbeing platform.
• Support from trained mental health first aiders.
• A £1,000 referral fee if you recommend someone who is successfully recruited by us.