Content Design Lead - Consumer Onboarding
🔒 Confidential Employer
Posted 21 April 2026
LOCATION
London
TYPE
Full-time
LEVEL
Mid-Senior level
SALARY
£131,000 / year
CATEGORY
Creative & Design
This employer holds a UK Home Office sponsor license — sponsorship for this specific role is at the employer’s discretion
SKILLS
Content Design
UX
Customer Insights
Cross-functional Collaboration
Stakeholder Management
Team Leadership
FULL DESCRIPTION
Job Description
What you’ll be doing: You’ll lead a group of talented content designers working with the cross-functional teams that make up Onboarding — a squad that shapes people’s first experiences and interactions with [Employer hidden — view at passion-project.co.uk]. You'll also work closely with our Consumer Onboarding team, translating customer insights into experiences that help people start using [Employer hidden] for the first time.
Here’s how you’ll contribute:
- Get to know our customers, building empathy and a deep understanding of their needs
- Use your expertise to discover, design and deliver simple, beautifully crafted, intuitive experiences that customers love
- Influence teams and stakeholders to increase customer-centeredness, creativity, and content quality across the squad
- Work with designers from other squads to build a single, seamless experience for customers
This role will give you the opportunity to:
- Support and grow a talented design team
- Deliver impact and ship work you’re proud of
- Be hands on, leading through the work and setting the bar
- Elevate content quality — defining what good looks like in the squad, then helping deliver it
- Be part of a positive change in the world. We’re fixing a broken, greedy system, and putting people and businesses in control of their money
About you:
- Accomplished Lead Content Designer with extensive experience shipping world-class consumer products
- A trusted partner, skilled at building cross-functional relationships with peers and the wider business
- Comfortable navigating complexity and ambiguity — and can successfully collaborate in this environment
- Have an eye for quality. You know how to deliver quality, and how to support others to do the same
- Influential, inspiring, and able to work with others in a culture that values autonomy and empowerment
- Highly empathetic, both to customers and the people you work with
Heads up, this probably isn’t for you if:
- Your experience is mostly in marketing content, advertising, copywriting, journalism or social media – and you have no hands-on experience of content design or working in UX or you’re not comfortable navigating complexity and working in a fast-paced environment
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