Product Manager (AdTech)
SKILLS
FULL DESCRIPTION
We believe in better. And we make it happen.
Better content. Better products. And better careers.
Working in Tech, Product or Data at [Employer hidden — view at passion-project.co.uk] is about building the next and the new. From broadband to broadcast, streaming to mobile, SkyQ to [Employer hidden] Glass, we never stand still. We optimise and innovate.
We turn big ideas into the products, content and services millions of people love.
And we do it all right here at [Employer hidden].
Job Description
This role provides Product Management leadership for campaign execution and orchestration capabilities within Advertising Technology, underpinning how purchased advertising campaigns are prepared, delivered, monitored, and measured across [Employer hidden]’s linear, addressable, and digital platforms.
The Product Manager will define and evolve the product strategy for this domain as part of the broader AdFinity platform transformation, translating high-level strategic direction into a clear capability roadmap and product vision.
The role is accountable for shaping the future-state advertising technology products responsible for asset lifecycle management, campaign orchestration, and operational visibility, while maintaining BAU stability across existing platforms during a period of significant transformation.
A defining characteristic of this role is the requirement for strategic product leadership combined with strong technical credibility. The Product Manager must be comfortable leading discovery, evaluating technology and vendor options where appropriate, and influencing senior stakeholders across Product, Architecture, Delivery and [Employer hidden] Media.
What you'll do
- Define and own the product vision, strategy, and roadmap for campaign execution, orchestration, and operational monitoring capabilities.
- Lead product discovery and capability definition, identifying the future-state operating model for campaign management across AdTech.
- Translate strategic direction into clear product capabilities, roadmaps, and measurable outcomes.
- Apply deep advertising industry knowledge to shape products that support real-world campaign delivery, trafficking, and optimisation workflows.
- Work closely with CX teams to embed operational insight, user journeys, and workflow improvements into product priorities.
- Partner with Architecture and Engineering to define modular, API-driven, cloud-based platform capabilities.
- Lead or contribute to build vs buy assessments, vendor evaluations, and solution selection activities where required.
- Collaborate with Product Owners / delivery leads to ensure complex product intent is delivered effectively.
- Balance BAU reliability with strategic modernisation of legacy systems.
- Act as the strategic voice of the product domain, influencing stakeholders and aligning teams around the long-term platform direction.
What you'll bring
- Significant Product Management experience owning platform-level or workflow-driven technology products.
- Experience defining product strategy and capability roadmaps in complex technical environments.
- Strong AdTech, media, or broadcast industry experience, particularly across campaign execution, scheduling, trafficking, or delivery workflows.
- Technical fluency across APIs, distributed systems, cloud infrastructure, and data pipelines.
- Experience working with architects, engineers, CX and UX teams to shape scalable product capabilities.
- Experience contributing to or leading technology evaluation and build vs buy decision-making.
- Confidence influencing senior stakeholders and cross-functional teams in ambiguous or evolving environments.
- Ability to operate in large-scale transformation programmes while maintaining operational stability.