Account Manager, Experiential

Responsibilities

• Account Management
• Manage activity with Account Team
• Partner with Creative & Production team to ensure all needs are delivered from client briefs
• Ensure briefs are received from clients that clearly deliver timing, expectations, and budgets
• Align expectations and monitor cross functional team’s workflow
• Provide critical day-to-day supervision of client programs
• Ensure the team is providing problem solving resolutions for clients across programs
• Provide ongoing performance feedback across projects and areas of opportunity
• Manage the collective experiential process
• Engaged in projects from client brief, to strategy, to creative, to production to activation and everything in between
• Part of the creative process
• In conjunction with the production team, be part of the briefing to the creative team either personally or through oversight of account team members, reviewing internal deliverables and client expectations
• Work with team in the development of concepts and supporting tactics for projects
• Work with Account Leadership to develop scopes of work with clients
• Key player in the development of client proposals/deck presentations
• High-level thinking
• Work with Account Leadership to maintain high standards and push forward key insights and ideas
• Identify opportunities for incremental business with Account Leadership
• Production
• Understanding and knowledge of producing various size events, types of materials, fabrication of elements, cost perimeters and production timelines
• Work across several vendors in conjunction with the Production team to deliver the best work, but drive efficiencies within client budgets
• Finance Management
• Work with Account Leadership on managing client budgets and appropriate resources needed for each project
• Manage client billings and financial status reports to Account Leadership
• Work with internal finance programs to ensure all financials are reflected accurately and timely, identifying and risks and adhering to all internal reporting processes.
• Strategic Thought Leadership
• Team member in helping to guide upfront planning process
• Partner with strategic planning and creative teams for concept development
• And All Along the Way
• Always conduct oneself in a professional manner, focused on the success of the team and agency
• Maintain control and steer all conversations toward successful resolution of any issues
• Include your manager to help mentor cross-functionally, as you have visibility to the wider team

Requirements

• Bachelor’s Degree in Communication, Marketing, Advertising or similar
• Enthusiasm for the promotions/experiential/advertising/event marketing fields
• 6+ years of experiential/event marketing within a client or agency environment
• Experience in the beverage and sports industries a plus
• Excellent management skills, with the proven experience to lead a team and client with confidence and magnetic, intelligent, strategic leadership
• Excellent oral and written communication skills
• Team player who is positive and upbeat with high potential for coaching and mentoring