Marketing Ops and Lifecycle Manager
🔒 Confidential Employer
Posted 20 April 2026
LOCATION
London
TYPE
Full-time
LEVEL
Mid-Senior level
SALARY
£75,000 / year
CATEGORY
Marketing
This employer holds a UK Home Office sponsor license — sponsorship for this specific role is at the employer’s discretion
SKILLS
CRM
Marketing Automation
Lifecycle Strategies
Lead Scoring
Data Analysis
Sales Operations
AI
Customer Engagement
FULL DESCRIPTION
Our client is experiencing strong growth across key international markets and is investing heavily in its marketing engine to drive smarter, more efficient pipeline generation. This newly enhanced role offers the opportunity to shape how leads are nurtured, converted, and retained at scale - placing lifecycle strategy at the centre of commercial success.
Role Highlights
- Own lifecycle segmentation and nurture strategies across the funnel
- Optimise lead routing, scoring, and handoffs to Sales
- Run and refine an AI-enabled SDR outreach system
- Deliver high-impact customer communications and campaigns
- Drive experimentation to improve conversion and engagement rates
You Will Need
- Proven experience with CRM and marketing automation (e.g. HubSpot, Salesforce)
- Strong understanding of full-funnel performance and conversion metrics
- Ability to design lead scoring and lifecycle frameworks
- Commercial mindset with data-driven decision-making skills
- Confidence working cross-functionally with Sales and Operations
Why You’ll Love It
- £65k–£75k base salary with clear progression opportunities
- Hybrid working model offering flexibility and focus
- Direct impact on revenue, pipeline, and growth strategy
- Exposure to cutting-edge AI tools and innovation projects
- Collaborative environment with strong leadership support
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