Senior Brand Manager

The Role & Key Responsibilities

- Job Title: Senior Brand Manager

Location: United Kingdom, remote working 

Package includes:Salary from £50,000, plus a benefits package designed to support your wellbeing and reward your impact, including discretionary performance related bonus, car allowance, private healthcare, and a matched pension contribution of up to 10%

We are excited to be recruiting a Senior Brand Manager to join our team to build the next chapter of Natural VetCare — a fast-growing pet supplement brand built around proactive, happiness-led health.

You’ll be responsible for brand strategy, innovation and communications to grow demand across retail and digital channels. This position involves actively transforming insights into initiatives that generate measurable commercial impact.

What you'll be doing:

• - Own brand strategy and planning to increase growth
• - Develop and launch innovation & renovation projects
• - Manage and optimise the product portfolio
• - Deliver impactful communications and activation campaigns
• - Work with sales to improve trade marketing and in-store execution
• - Support events and brand representation
• - Use consumer insight and data to inform decisions
• - Measure outcomes and refine activities to improve ROI

What you'll bring:

• - Shown capability to create and implement brand plans that support growth
• - History of leading innovation and bringing new products to market
• - Commercial mindset, with the ability to balance brand and profitability
• - Comfortable collaborating on digital, retail, and integrated campaign initiatives
• - Ownership mentality — you take initiative and deliver results
• - Effective project leadership and stakeholder management skills
• - Ability to turn insight into clear, actionable plans
• - Comfortable working in an evolving environment and maintaining high standards
• - Appreciation for pets and commitment to animal wellbeing would be beneficial

Please see the Natural VetCare website for product range and information: https://naturalvetcare.co.uk/

Where growth meets purpose

What sets us apart is how we delight our customers - and that’s because of great people like you.  People with different life experiences who share common values.  Together, we’re shaping a world where responsible nutrition is accessible to all. With a big goal comes equally big opportunities to make a career that truly feels like your own. As a team we’re collaborative, purpose-driven and encourage trying new ideas. We also find ways to nourish your individual journey, so everyone can feel proud of the difference that they make in their own way.

We’re thrilled to share that [Employer hidden — view at passion-project.co.uk] has been recognised as one of *The Times Top 50 Employers for Gender Equality 2025*.  This is a proud moment for us all. It highlights the real progress we’ve made to build a workplace that is inclusive, supportive, and fair for everyone.  Over the last 5 years we have rebuilt our talent management practices, from inclusive hiring, to transparent pay frameworks, flexible work, and the momentum of our Employee Network Groups.  Our actions are embedding inclusion at the heart of how we operate and creating a culture where people can be themselves

As a Disability Confident employer, we’re committed to ensuring our application and recruitment processes work for everyone so if you need any additional support (like alternative formats for your application, bringing a support dog to the offices, a sign language interpreter - or anything else) just let us know.

About Us

Rewarding your Passion

When you join us, you'll do meaningful work and be rewarded fairly for it. From annual salary reviews and incentive bonus, company car/allowance, ongoing career development and enhanced family, financial and wellbeing benefits – these are just some of the ways we reward you - from day one.

About us

Global Supplements is a newly formed business within [Employer hidden] and is home to leading brands such as NAF and Nutrilabs. Our supplementary feed focuses on horses, dogs and cats. We are quickly becoming the first choice for our customers in the UK and across Europe because we are passionate about our products and passionate about our animals.

We’re part of [Employer hidden], the agricultural division of Associated British Foods (ABF plc) and we’re passionate about feeding the world responsibly and affordably by making quality animal feed, creating nutrition and technology-based products, and offering data services for the agri-food industry. 

Application Notes

We hope you feel that [Employer hidden] is somewhere you can thrive and so we’d love to hear from you. We get a lot of applications for our roles and sometimes need to close the process early so register your details and upload your CV via our careers website as soon as you can – it will only take a few minutes.

When you do, we’ll ask you some equal opportunities questions just to ensure our recruitment process is inclusive – or show us areas we can improve. This information is anonymised, separate from your application and is never seen by the hiring panel. You can choose not to answer these questions and this won’t affect your application.

Apply today or contact our recruitment team for more information.

Agencies and media sales

[Employer hidden] group politely requests no contact from recruitment agencies or media sales. We don’t accept speculative CVs from recruitment agencies nor accept the fees associated with them

Questions about this role?

If you have any questions about this role or need help applying please contact Becky Clarke via [contact hidden].