General Manager

🔒 Confidential Employer
Posted 20 April 2026
LOCATION
Ashford
TYPE
Full-time
LEVEL
Mid-Senior level
SALARY
£43,000 / year
CATEGORY
Hospitality
This employer holds a UK Home Office sponsor license — sponsorship for this specific role is at the employer’s discretion

SKILLS

Management Team Leadership Sales Customer Service Financial Management Operations Management Staff Training Business Development

FULL DESCRIPTION

General Manager at the Kings Head, Ashford. Salary up to £43k plus bonus. [Employer hidden — view at passion-project.co.uk] is looking for a General Manager for a Community pub.

What you get from us:

  • Additional earnings potential through bonus and incentive schemes
  • Employer funded Private Medical Insurance
  • Pension scheme with additional Life Assurance and Group Income Protection cover included
  • Cheers Reward & Recognition Platform (earn points to spend for living and breathing our values and behaviours and access high street retailer discounts)
  • Health Screening Discounts
  • Long Service Awards
  • Gym Discounts
  • 24-hour GP helpline
  • Mortgage Advice and support
  • On-site accommodation
  • Award winning training and development

About the pub

The Kings Head, Ashford is a sports & events-led community pub with Huge potential. The King’s Head, Ashford is a lively, wet-led community pub averaging £12k in weekly sales, with an 80/20 split towards wet. This is an exciting opportunity for a sports- and events-led General Manager to take it to the next level.

With its growing sports following, and a large enclosed garden with covered, heated areas, this is a pub built for matchdays, events and atmosphere. Inside offers a great bar, dining space, private snug and a pizza deck, while outside trading is a real standout. Located just off the high street and surrounded by housing, the pub attracts lunchtime regulars, families at weekends and a strong evening drinks crowd. There’s huge scope to drive a great rhythm of the week – quizzes, karaoke, live music – and to grow the food/pizza and Sunday offer.

Who we’re looking for:

A hands-on, commercially driven General Manager who thrives on sport, energy and community, and knows how to turn occasions into sales. If you’re ready to put your stamp on a sports- and garden-led pub with real growth potential, the King’s Head is ready for you.

Management accommodation is available in the form of 3 bedroomed flat above the pub.

Have you got what it takes?

It’s true, being a Pub Manager is demanding but the people make it much more than just a job. Brimming with energy and ideas, you’ll add touches of your personality to your pub and think of new ways to delight and excite your customers. You’ll thrive off growing your business and have a ‘lead from the front’ mentality and passion for nurturing your team.

As a General Manager you’ll:

  • Care about finding, growing and engaging your team.
  • Be accountable for running all aspects of your pub.
  • Be passionate about doing the right thing for your staff and your customers.
  • Dream big and think differently about new ways to increase sales and growth.
  • Celebrate and create a buzz by sharing enjoyable experiences.

Are we right for you?

From cosy locals to pub-restaurants, our destination businesses serve up an award-winning selection of pub classics and innovative new dishes. What’s more, our impressive drinks portfolio combines well-known brands, like Estrella and Hobgoblin, with outstanding craft ales and beers. Add a dash of our unique [Employer hidden] atmosphere and we have the ingredients to make every visit a fantastic experience for our customers. The same goes for our people and as one of our General Managers you’ll find a premium blend of challenge, security and career progression. And whenever you need support or guidance advice from your area manager, you’ll find their door is always open.

Come as you are. Personality counts for more than anything else here. We’ll accept you and celebrate you for being you. We can’t wait to see what we can make happen together. [Employer hidden] could be the making of you.

[Employer hidden]. Where people make pubs.

As part of our application process, we use Lily, an AI-powered interviewing assistant to support the early stages of screening. Lily helps us move quickly, keep things flexible for you, and create a more consistent candidate experience, but one thing you should know – all hiring decisions are still made by our people.

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