Paid Media Analyst

🔒 Confidential Employer
Posted 21 March 2026
LOCATION
Edinburgh
TYPE
Full-time
LEVEL
Associate
CATEGORY
Marketing
This employer holds a UK Home Office sponsor license — sponsorship for this specific role is at the employer’s discretion

SKILLS

Google Ads PPC campaigns Campaign Management Google Analytics Digital Marketing Facebook Ads Bing Ads Twitter Ads

FULL DESCRIPTION

[Employer hidden — view at passion-project.co.uk] is an award-winning, full service creative and digital marketing agency that specialises in hospitality, working with over 450 of the world's most respected hotel and travel brands. Due to rapid expansion and a host of new clients, we’re now looking for an experienced Paid Media advertiser with a passion for travel to join our team in Edinburgh.

Roles & Responsibilities

  • Strategy – Devising successful advertising strategies for clients, advising on budgeting, advertising mix, targeting techniques, etc.
  • Campaign Management – Setting up and continually optimising advertising campaigns, with a focus on user engagement, conversion and return on investment
  • Analysis & Insights – Reviewing campaign performance to ensure strong results and provide actionable insights to clients

About Yourself

The Right Attitude

  • Enjoy being challenged
  • Confident speaking with clients and partner companies
  • Ability to organise & prioritise your own workload
  • Experience working within an agency environment an advantage

Online Advertising Experience

  • Min. 2 years’ experience of running PPC campaigns
  • Experience of running campaigns across Google Ads (Search, display and remarketing), Bing, Facebook & Twitter.
  • Google Ads certification
  • You have a good understanding of how other digital channels integrate with paid media
  • Knowledge of various digital marketing methods and channels
  • Google Analytics certification an advantage
  • Knowledge of programmatic advertising & affiliate marketing platforms an advantage

Analytical

  • An attention to detail
  • Strong numerical skills
  • Well versed in Microsoft Excel, Google Analytics & other statistical packages

Perks

  • Private Healthcare including eye health & dental
  • Performance-based annual profit-share
  • Hybrid working model (minimum 2 days in our Edinburgh office)
  • City centre office complete with foosball table, beer fridge and more!
  • Enjoy an extra day off on your birthday
  • Flexible working hours
  • Wind down on a friday with drinks on us
  • Excellent options for career progression
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