Senior Commercial Manager

🔒 Confidential Employer
Posted 21 March 2026
LOCATION
Wimbledon
TYPE
Full-time
LEVEL
Mid-Senior level
CATEGORY
Sales & Marketing
This employer holds a UK Home Office sponsor license — sponsorship for this specific role is at the employer’s discretion

SKILLS

Sales Client Relationship Management CRM Marketing Sales Strategy New Business Development

FULL DESCRIPTION

[Employer hidden — view at passion-project.co.uk] Group is seeking a results-driven sales professional to lead new business growth across exhibition space and sponsorship opportunities. The role involves delivering sales, managing client relationships, and contributing to marketing strategies.

Job Role

We’re seeking a results-driven sales professional to lead new business growth across exhibition space and sponsorship opportunities. In this pivotal role, you’ll help shape and expand the exhibition, working closely with our Sales, Marketing, and Managing Directors to deliver ambitious strategies that maximise revenue, drive growth, and elevate the event to the next level.

Sales & Revenue Generation

  • Deliver sales of exhibition stand space and sponsorship.
  • Successfully achieve and/or exceed specified individual and team targets (KPIs).
  • Daily KPI: 60 calls/90 minutes.
  • Monthly minimum target: £30,000.
  • Seek out new business opportunities and develop a strong pipeline.
  • Respond to and follow up on direct and web-based sales enquiries.
  • Work with the Sales Director on growth areas of the show.
  • Drive revenue and generate ideas for feature areas.

Client Relationship Management

  • Arrange and attend sales meetings with clients to understand their needs and offer tailored solutions.
  • Write high-quality proposals that clearly sell the value of client solutions.
  • Manage existing customer relationships throughout the show cycle to build trust and rapport.
  • Respond promptly to customer requests and ensure timely communication.
  • Ensure clients make full use of all services and achieve the best outcome from their investment.
  • Plan and prioritise personal sales activities to nurture and grow excellent client relationships.

CRM & Data Management

  • Ensure all customer and account information is recorded accurately in CRM.
  • Develop and maintain the CRM database to the highest standards of accuracy and reach.

Marketing & Strategy

  • Formulate and manage simple and effective marketing strategies to communicate exhibition offerings to both existing and new customers.
  • Support the implementation of sales and marketing strategies alongside senior management.

Experience

  • 2+ years of experience in Events Sales
Sign up free — access 45,000+ UK sponsor-licensed jobs