Senior Business Operations Manager
🔒 Confidential Employer
Posted 21 March 2026
LOCATION
London
TYPE
Full-time
LEVEL
Mid-Senior level
CATEGORY
Sales & Marketing
This employer holds a UK Home Office sponsor license — sponsorship for this specific role is at the employer’s discretion
SKILLS
HubSpot Architecture
CRM
Sales Programs
Automation
Reporting
GTM
Stakeholder Management
FULL DESCRIPTION
Senior Business Operations Manager
[Employer hidden — view at passion-project.co.uk] is seeking a Senior Business Operations Manager to lead their HubSpot architecture, automation, and CRM-driven GTM programs across Sales, Partnerships, BDE, and Customer Success. This role requires deep HubSpot expertise to design scalable CRM architecture, lead cross-functional technical initiatives, and translate GTM needs into robust systems.
Requirements
Key Responsibilities:
- HubSpot Architecture & Ownership
- Lead, design, and own HubSpot architecture end-to-end, including:
- Workflows, automation, lifecycle logic
- Custom objects, properties, and data models
- Sales, Partnerships, BDE, and CSM pipelines
- Native and API-based integrations
- Ensure HubSpot remains a scalable system of record aligned with GTM strategy and operating reality
- Drive continuous optimization, governance, and technical best practices
- Dashboards, Reporting & Self-Service Analytics
- Build and maintain a scalable, self-service reporting infrastructure in HubSpot. Own and evolve key dashboards, including:
- Sales dashboard (pipeline health, conversion, forecasting)
- Partnerships dashboard (sourcing, influence, revenue attribution)
- BDE dashboard, including sequence performance and source analysis
- CSM dashboard, including Winn AI-driven automations and signals
- Ensure reporting consistency across teams and alignment with BI / Finance
- Sales Programs, Sequences & Automation
- Own sequence architecture and governance across Sales and BDE teams
- Lead automation initiatives across:
- Lead routing and qualification
- CSM health scoring and churn risk automation
- Meeting preparation workflows using HubSpot AI tools
- Partner with GTM leaders to design programs that improve efficiency, conversion, and time-to-value
- AI Programs & Advanced Initiatives
- Support and help manage AI-driven lead generation and GTM programs, including:
- HubSpot and external AI integrations
- Architecture, data flows, and infrastructure dependencies
- Day-to-day program ownership: bugs, GTM requests, prioritization, and fixes
- Act as the CRM/RevOps partner to R&D on AI-related initiatives
- Cross-Functional Technical Leadership
- Lead complex, cross-functional CRM and GTM projects involving:
- Revenue Operations
- Business Operations
- Data & BI
- IT & R&D
- Sales, Partnerships, and Customer Success
- Translate business requirements into clear technical solutions and execution plans
- Serve as a trusted partner to senior GTM leadership on CRM and sales program design
Requirements
- 5+ years of hands-on HubSpot experience in a large, high-growth tech or SaaS organization
- Deep expertise in HubSpot architecture: workflows, custom objects, pipelines, automation, and integrations
- Strong understanding of end-to-end sales flows, GTM motions, and commercial challenges at scale
- Proven experience leading complex, cross-functional technical projects
- Experience building advanced dashboards and scalable reporting frameworks
- Familiarity with AI-driven sales and RevOps initiatives (HubSpot AI, conversational AI, lead scoring, automation)
- Strong stakeholder management skills and ability to influence without authority
- Highly structured, systems-oriented, and comfortable operating in a fast-paced environment
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