Social Media Manager
SKILLS
FULL DESCRIPTION
We are looking for a Social Media Manager to take ownership of the Seymours social media presence helping our offices tell better stories about property, local communities and the people behind the brand.
Role Overview:
We are looking for a Social Media Manager to take ownership of the Seymours social media presence helping our offices tell better stories about property, local communities and the people behind the brand.
The successful candidate will bring creativity and curiosity about the property market, and a genuine enthusiasm for homes and local life, helping Seymours produce engaging social content that strengthens our reputation as a leading independent estate agent.
The role sits between the central marketing team and our local offices, helping coordinate content, develop ideas, and ensure that Seymours’ social media output is consistent, locally relevant and engaging.
Importantly, this is a hands-on content role. The Social Media Manager will not only coordinate ideas, but will also be expected to create, edit and publish content themselves when required.
Key Responsibilities:
**Social Media Strategy & Coordination**
- Manage Seymours’ group social media presence across Instagram, Facebook, LinkedIn and emerging platforms.
- Coordinate social media activity across 20+ local offices, ensuring content is aligned with brand standards while reflecting local market differences.
- Develop and manage a content calendar aligned with key business priorities (Sales, Lettings, Prestige Homes, Community).
**Content Creation & Production**
- Create social-first content including short-form video, graphics and property highlights.
- Film and edit short-form social media content using tools such as CapCut Pro, Canva and native platform editing tools.
- Produce engaging Reels, Stories and short videos from existing property footage and photography.
- Design simple graphics and social posts using Canva or similar design tools.
- Capture content during office visits, property shoots or community events where required.
- Work closely with Seymours’ videographers and photographers to turn longer form content into high-performing social edits.
**Creative Content Development**
- Generate creative ideas for social media content that bring the Seymours brand to life.
- Work with Seymours videographers, designers and local offices to plan and produce engaging content.
- Help offices turn everyday estate agency moments into compelling social stories.
**Social Media Performance**
- Monitor performance across social channels and identify what content resonates with audiences.
- Advise offices on what types of posts perform best and how to improve reach and engagement.
- Manage Seymours’ paid social activity and post boosting.
- Introduce performance metrics and reporting across the network.
**Supporting Local Offices**
- Act as a central point of guidance for Seymours offices using social media.
- Help offices plan content in advance of filming days with the video team.
- Provide practical advice on boosting posts, tagging local partners and improving engagement.
Community & Brand Building
- Identify opportunities to collaborate with local businesses, community groups and influencers.
- Ensure Seymours’ social media reflects the local, independent nature of the brand while maintaining a consistent premium identity.
Who we're looking for
Essential:
- 5+ years managing social media accounts for a brand or business
- Native understanding of Instagram, Facebook and short-form video content
- Strong practical content creation skills, including video editing and social design
- Experience using tools such as CapCut, Canva, Adobe Suite products or similar
- Ability to use phone to film, edit and publish short-form content quickly
- Excellent creative instincts and ability to spot engaging story ideas
- Strong organisational skills and ability to coordinate multiple stakeholders
- Ability to analyse performance data and translate insights into improvements
Desirable:
- Interest in property, homes, architecture or interior design
- Experience in property, lifestyle or local community marketing
- Basic photography or videography experience
- Experience working with distributed teams or multi-location businesses
The Successful Candidate Will Be
- Excited about the property market and local communities
- Creative and proactive in generating new ideas
- Comfortable both creating content themselves and guiding others
- Confident working with people across different offices
- Organised and able to coordinate content across multiple locations
- Comfortable balancing brand consistency with local authenticity
Why Join Us?
- Be part of a growing, innovative marketing team.
- Collaborative and creative work environment.
- Opportunity to shape and grow [Employer hidden — view at passion-project.co.uk]' online community.
- Competitive salary and benefits.
- Chance to work with a passionate and dynamic team.
Why This Role Matters
Seymours has built a strong reputation across Surrey over many years. Founded in 1992, Seymours has grown over the past 34 years into one of the most respected independent estate agency networks in the UK, and has been independently ranked among the Top 30 estate agents nationally.
Social media provides an opportunity to showcase the knowledge, personality and local expertise of our offices to a wider audience.
This new role is designed to develop Seymours’ social media presence and ensure it reflects the quality of the business, strengthening brand awareness, building trust with local communities, and ultimately supporting instructions and sales.
Working hours are:
Monday to Friday – 9.00 am – 5.30 pm.
Flexible Working: Yes
Job Type: Full-Time Contract.