Trade Sales Manager
🔒 Confidential Employer
Posted 19 March 2026
LOCATION
North West & North Wales
TYPE
Full-time
LEVEL
Mid-Senior level
SALARY
£38,000 / year
CATEGORY
Sales & Marketing
This employer holds a UK Home Office sponsor license — sponsorship for this specific role is at the employer’s discretion
SKILLS
Technical Sales
Client Relationship Management
Solution-based Selling
Hardware and Software Integration
CRM Systems
Sales Reporting
Technical Product Specifications
FULL DESCRIPTION
Job Role: Area Trade Sales Manager
Location: North West & North Wales
Salary: £35,000 - £38,000 (DOE), with Company Car & yearly bonus.
Lead, Grow, Succeed
Are you a sales professional who combines technical expertise with a talent for building lasting relationships? This opportunity lets you take ownership of a regional territory while solving complex technical challenges for clients.
What You'll Do:
*Drive Regional Success*
- Lead sales strategies across your designated territory
- Build relationships with contractors, local authorities, and housing associations
- Provide technical solutions that truly meet client needs
- Achieve and exceed sales targets through consultative selling
*Share Your Technical Expertise*
- Guide clients through hardware and software integration
- Offer technical support during the sales process
- Help customers specify the right products for their projects
- Work alongside the product development team to shape future solutions
Your Daily Impact:
- Meet with key decision-makers to understand their technical requirements
- Analyse market opportunities and competitor activities
- Create tailored solutions for complex client needs
- Manage client relationships through a dedicated CRM system
- Present regular performance updates to the management team
What You'll Need:
*Essential Experience:*
- 2-5 years in technical sales, consistently meeting targets
- Strong understanding of hardware and software integration
- Experience managing client relationships in a defined territory
- Proven track record in solution-based selling
- Comfort with CRM systems and sales reporting
*Technical Knowledge:*
- Background in energy, technology, or HVAC sectors
- Understanding of technical product specifications
- IEE electrical/electronic HNC/HND advantageous
- Ability to translate technical features into client benefits
*Personal Qualities:*
- Strong analytical and problem-solving abilities
- Excellent time management
- Clear communication at all levels
- Methodical approach to organisation
- Valid UK driving licence
What's In It For You:
- Autonomy to manage your territory
- Support for professional development
- Opportunity to influence product development
Location:
- Field-based role covering the North West & North Wales
- Regular travel within territory required
- Occasional overseas travel
This role offers the perfect blend of technical expertise and sales achievement. If you're ready to take ownership of a territory while applying your technical knowledge, we want to hear from you.
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