Marketing Manager

Marketing Managers take the lead in their company’s marketing and advertising divisions, overseeing the success of various marketing initiatives. Some of their typical duties and responsibilities may include: Developing marketing strategies for advertising new products, Organizing promotional events and coordinating day-of deliveries and staffing, Leading and training teams of Marketing Associates, Reviewing current marketing campaigns for weaknesses and developing solutions within budget constraints, Analyzing website click-to-purchase conversion rates and the effectiveness of promotions to determine what drives sales, Identifying potential new markets and creating a plan to enter those markets, Partnering with product development and buying teams to estimate product demand, Brainstorming fresh advertising ideas with senior management