Senior PR Account Executive

Senior PR Account Executive in Bolton

Bolton

Full-Time

28800 - 48000 £ / year (est.)

No home office possible

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At a Glance

- Tasks: Manage client relationships, execute PR strategies, and create engaging content.

- Company: Dynamic PR agency focused on B2B sectors like construction and engineering.

- Benefits: Competitive salary, career growth opportunities, and a vibrant team culture.

- Why this job: Join a creative team and make an impact in the exciting world of PR.

- Qualifications: 2-3 years of PR experience with strong communication and strategic planning skills.

- Other info: Fast-paced environment with opportunities to work on diverse projects.

The predicted salary is between 28800 - 48000 £ per year.

As we continue to expand our PR and media relations service, we’re looking for a PR Senior Account Executive (SAE) to join the team. The role involves client management, strategic PR execution, and media relations, including pitching and content creation for business audiences. If you’ve got two to three years’ experience working in-house or agency side and are looking to take the next step in your career in PR and media relations, apply now!

Key Responsibilities

- Client relationship management: Serve as a key point of contact, provide regular updates, and build strong, trusted relationships with B2B clients.

- PR strategy and execution: Contribute to and execute PR campaign plans aligned with client business goals and target audiences.

- Media relations: Develop pitch ideas, build and maintain media lists, draft and execute pitches to relevant B2B trade publications, and foster strong journalist relationships.

- Content creation & management: Support the creation of press releases, articles, blog posts, social media content, award entries, and speaker submissions for clients.

- Campaign management: Manage the day-to-day execution of PR and comms plans, ensuring all activities are delivered on time and within budget.

- Reporting & analysis: Track key performance indicators (KPIs), monitor media coverage, and create comprehensive reports on campaign success and results.

- New business support: Contribute to pitching for new business opportunities and identifying upsell opportunities within existing accounts.

Required skills & experience

- A strong understanding of the B2B sector, especially construction, engineering and professional services.

- The ability to develop and implement strategic PR plans that align with business objectives.

- Excellent written and verbal communication skills for client interactions, pitching, and content creation.

- A solid understanding of media tools and experience building and maintaining media contact networks.

- Proficiency in writing various forms of content and ability to brief and edit external or internal copywriters.

- Ability to track metrics, analyse data, and provide data-led recommendations for improvement.

- Strong rapport-building skills, excellent time management to meet tight deadlines, and a proactive, confident attitude.

Senior PR Account Executive in Bolton employer: [Employer hidden — view at passion-project.co.uk]

At [Employer hidden], we pride ourselves on being an exceptional employer that fosters a collaborative and innovative work culture. Our team enjoys a range of benefits including professional development opportunities, a supportive environment for career growth, and the chance to work with leading clients in the B2B sector. Located in a vibrant area, we offer a dynamic workplace where creativity and strategic thinking thrive, making it an ideal setting for a Senior PR Account Executive looking to make a meaningful impact.

Contact Detail:

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StudySmarter Expert Advice 🤫

We think this is how you could land Senior PR Account Executive in Bolton

✨Tip Number 1

Network like a pro! Get out there and connect with people in the PR industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!

✨Tip Number 2

Show off your skills! Create a portfolio showcasing your best work in PR, whether it's press releases, articles, or successful campaigns. This will give potential employers a taste of what you can bring to the table. Trust us, visuals can make a huge difference!

✨Tip Number 3

Practice makes perfect! Prepare for interviews by rehearsing common questions and scenarios related to PR. We recommend doing mock interviews with friends or family to build your confidence. The more you practice, the more natural it will feel!

✨Tip Number 4

Apply through our website! We’re always on the lookout for talented individuals like you. Make sure to tailor your application to highlight how your experience aligns with the role. And don’t forget to mention your favourite breakfast – it’s a fun way to stand out!

We think you need these skills to ace Senior PR Account Executive in Bolton

Client Relationship Management

PR Strategy Development

Media Relations

Content Creation

Campaign Management

Reporting and Analysis

B2B Sector Understanding

Written Communication Skills

Verbal Communication Skills

Media Tools Proficiency

Data Analysis

Time Management

Rapport-Building Skills

Proactive Attitude

Some tips for your application 🫡

Show Your Personality:

When you're writing your application, let your personality shine through! We want to see who you are beyond your CV. A bit of flair can make your application stand out and show us that you're a great fit for our team.

Tailor Your Content:

Make sure to tailor your application to the role of Senior PR Account Executive. Highlight your relevant experience in client management and media relations, and don’t forget to mention any specific achievements that align with the job description.

Be Clear and Concise:

Keep your writing clear and to the point. We appreciate well-structured applications that get straight to the heart of what you can bring to the table. Avoid fluff and focus on your skills and experiences that matter most.

Follow the Instructions:

Don’t forget to follow the application instructions carefully! Mention what you could bring to the position and share your favourite breakfast. It’s a fun way for us to get to know you better, so don’t skip it!

How to prepare for a job interview at [Employer hidden]

✨Know Your B2B Sector

Make sure you brush up on your knowledge of the B2B sector, especially in construction, engineering, and professional services. Being able to discuss industry trends and challenges will show that you're not just a PR whiz but also understand the landscape your clients operate in.

✨Showcase Your Media Relations Skills

Prepare examples of how you've successfully built and maintained media relationships in the past. Be ready to discuss specific pitches you've executed and the outcomes. This will demonstrate your ability to foster strong journalist connections, which is crucial for the role.

✨Demonstrate Strategic Thinking

Think about how you would develop and implement strategic PR plans that align with business objectives. Be prepared to share your thought process and any relevant experiences where you've contributed to successful campaigns. This will highlight your capability to think critically and strategically.

✨Bring Data to the Table

Since tracking KPIs and analysing data is part of the job, come equipped with examples of how you've used data to inform your PR strategies. Discuss any reports you've created and how they influenced decision-making. This will show that you're data-driven and results-oriented.

[Employer hidden]

Location: Bolton

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