Assistant Store Manager

🔒 Confidential Employer
Posted 10 January 2026
LOCATION
Newcastle upon Tyne
TYPE
Full-time
LEVEL
Mid-Senior level
SALARY
£42,000 / year
CATEGORY
Retail
This employer holds a UK Home Office sponsor license — sponsorship for this specific role is at the employer’s discretion

SKILLS

Leadership Skills Team Management Sales Performance Management Customer Service Excellence Communication Skills Optical Retail Experience

FULL DESCRIPTION

Assistant Store Manager in Newcastle upon Tyne

Assistant Store Manager in Newcastle upon Tyne

Newcastle upon Tyne

Full-Time

30000 - 42000 £ / year (est.)

No home office possible

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At a Glance

Tasks: Lead a team, drive sales, and enhance customer experience in a dynamic retail environment.

Company: Join [Employer hidden — view at passion-project.co.uk], a leader in optical and hearing care.

Benefits: Competitive salary, career growth opportunities, and a supportive team culture.

Why this job: Make a real impact by delivering exceptional customer care and driving business success.

Qualifications: Experience in optical retail and strong leadership skills are essential.

Other info: Perfect for motivated individuals ready to take their career to the next level.

The predicted salary is between 30000 - 42000 £ per year.

About the Role

As an Assistant Store Manager at [Employer hidden], you will play a key role in ensuring the smooth operation of the Optical and Hearing businesses while delivering exceptional customer care. Supporting the Store Manager, you will oversee daily operations, drive sales performance, and enhance customer experience. With a focus on leadership, business development, and financial management, you will help grow the business and ensure its continued success.

Key Responsibilities

  • Be able to deputise in the absence of the Opticians Manager
  • Lead, motivate, and manage a team on a daily basis
  • Drive sales performance while maintaining excellent customer service standards
  • Promote [Employer hidden] throughout the store to increase awareness and appointments
  • Conduct training and performance reviews for sales advisors
  • Ensure a seamless and professional customer journey, addressing enquiries and concerns
  • Manage store KPIs, ensuring profitability and business growth
  • Drive brand awareness through in-store marketing activities
  • Assist or carry out any additional tasks as required

About You

You are a motivated and organised leader with experience in optical retail, looking to take the next step in your career. With strong leadership and communication skills, you excel at inspiring teams, delivering outstanding customer care, and driving business growth. Your commercial awareness and passion for customer care make you a valuable asset to the team.

Key Requirements

  • Proven experience in an optical retail role, preferably as a supervisor or team leader
  • Strong leadership and team management skills
  • Professional and customer focused approach to customer service
  • Excellent communication and interpersonal abilities
  • Understanding of practice operations, industry regulations, and business development

Assistant Store Manager in Newcastle upon Tyne employer: [Employer hidden]

[Employer hidden] is an exceptional employer that prioritises employee development and a supportive work culture. As an Assistant Store Manager, you will benefit from comprehensive training programmes, opportunities for career advancement, and a collaborative environment that values your contributions to enhancing customer experiences. Located in a vibrant community, our store fosters a sense of belonging and encourages innovative ideas to drive business success.

Contact Detail:

[Employer hidden] Recruiting Team

View [Employer hidden] Profile

StudySmarter Expert Advice 🤫

We think this is how you could land Assistant Store Manager in Newcastle upon Tyne

✨Tip Number 1

Network like a pro! Reach out to your connections in the optical retail industry and let them know you're on the lookout for an Assistant Store Manager role. You never know who might have the inside scoop on job openings or can put in a good word for you.

✨Tip Number 2

Prepare for interviews by practising common questions related to leadership and customer service. Think about your past experiences and how they align with the responsibilities of the role. We want you to shine when it comes to showcasing your skills!

✨Tip Number 3

Showcase your passion for customer care during interviews. Share specific examples of how you've gone above and beyond for customers in previous roles. This will demonstrate that you’re not just about driving sales, but also about creating a fantastic customer experience.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and take the initiative to connect with us directly.

We think you need these skills to ace Assistant Store Manager in Newcastle upon Tyne

Leadership Skills

Team Management

Sales Performance Management

Customer Service Excellence

Communication Skills

Interpersonal Abilities

Commercial Awareness

Optical Retail Experience

Business Development

Understanding of Industry Regulations

Organisational Skills

Motivational Skills

Training and Development

Some tips for your application 🫡

Tailor Your CV:

Make sure your CV reflects the skills and experiences that match the Assistant Store Manager role. Highlight your leadership experience and any achievements in sales performance to catch our eye!

Craft a Compelling Cover Letter:

Your cover letter is your chance to shine! Use it to tell us why you're passionate about optical retail and how you can enhance customer care at [Employer hidden]. Be genuine and let your personality come through.

Showcase Your Team Management Skills:

Since this role involves leading a team, be sure to include examples of how you've motivated and managed teams in the past. We love seeing how you’ve inspired others to achieve great results!

Apply Through Our Website:

We encourage you to apply directly through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better!

How to prepare for a job interview at [Employer hidden]

✨Know Your Stuff

Before the interview, make sure you brush up on your knowledge of optical retail and [Employer hidden] specifically. Understand their values, products, and customer service approach. This will show that you're genuinely interested in the role and can speak confidently about how you can contribute.

✨Showcase Your Leadership Skills

As an Assistant Store Manager, you'll need to demonstrate strong leadership abilities. Prepare examples from your past experiences where you've successfully led a team, motivated staff, or improved sales performance. Be ready to discuss how you can inspire and manage a team effectively.

✨Customer Care is Key

Since delivering exceptional customer care is crucial for this role, think of specific instances where you've gone above and beyond for customers. Share these stories during your interview to highlight your commitment to customer satisfaction and how you can enhance the customer journey at [Employer hidden].

✨Prepare Questions

Interviews are a two-way street, so come prepared with thoughtful questions about the store's operations, team dynamics, and growth opportunities. This not only shows your interest but also helps you gauge if the company culture aligns with your values and career goals.

Assistant Store Manager in Newcastle upon Tyne

[Employer hidden]

Location: Newcastle upon Tyne

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