Digital PR Specialist - EU

POSITION OVERVIEW

Job Type: Full-Time
Salary: 30000+
Required Experience: PR & Marketing
Location: Remote - UK (London, Leeds, Manchester)

The Opportunity

We’re looking for results-driven Digital PR Specialists to join our award-winning SEO agency, Reboot Online, and help shape the future of digital PR across either Germany, Spain, France, Italy or the Netherlands.

You’ll be joining a high-performing, fully remote team (with a 4-day week, yes really!) and collaborating with Managers and Executives to deliver PR campaigns that don’t just grab attention - they earn high-quality links, drive SEO performance, and deliver results clients can see.

You’ll lead on strategic campaign execution, drive media engagement, and be the go-to specialist when it comes to combining creative ideas with smart, SEO-led thinking.

REQUIRED SKILLS

• Hands-on digital PR experience
• Excellent communication and presentation skills
• Ability to think 'outside-the-box'
• Excellent writing and organisational skills
• Proactive with the ability to multi-task
• Knowledge of search engines and basic approaches to SEO
• French language skills
• German language skills
• Italian language skills
• Spanish Language
• Dutch Language

Our perks:

4-day work week (Fridays off)

Fully remote work (UK-based)

Co-working credits across the UK

Cash health plan

Nomad days

Company socials

83+ paid days off every year

Transparent progression opportunities

Christmas shut-down

Get your birthday off

Company Pension

Enhanced family leave

FIND OUT MORE

Get to know what it’s really like to work at Reboot - visit our culture page to learn more.

SEE REBOOT CULTURE

Key Objective

As a Digital PR Specialist for one of our EU markets, you’ll drive the day-to-day strategy and delivery of PR campaigns that land with journalists - and with Google.

From link intersect and keyword analysis through to ideation, media outreach, and reporting, this is a hands-on role where you’ll be a key player in securing results, solving problems, and setting the bar for what good looks like in DPR.

Core Responsibilities

• Lead on the planning and execution of Digital PR campaigns - from concept through to coverage
• Use SEO tools like Ahrefs to conduct link intersects, keyword gap analysis, and inform outreach strategies
• Write data-led press releases and story angles tailored to journalists in your native market
• Build and manage custom media lists using platforms like Muck Rack and Buzzstream
• Spot underperforming campaigns and pivot with confidence - refining outreach, angles or formats
• Monitor relevant news trends and jump on reactive opportunities
• Join client WIPs, support in QBRs, and contribute to campaign strategy as the trusted PR expert
• Mentor Executives on delivery best practices and lead occasional skills workshops
• Regularly meet and exceed link KPIs, contributing to measurable SEO growth for clients

About You

• Native-level German, Spanish, French, Dutch or Italian speaker
• Proven Digital PR experience, with a strong portfolio of link placements
• Confident using Ahrefs to shape DPR SEO strategy and report on impact
• Excellent writing and communication skills (internal and external)
• Highly organised, proactive, and solution-focused - you spot challenges early and act fast
• Passionate about news, media and SEO - you get the buzz of a campaign landing
• A natural collaborator - you enjoy bringing others with you and helping them grow
• Worked on international markets or campaigns previously

Think you're the right fit?

Apply via our careers form - we’d love to hear from you.